We've launched a mobile version of the website!!!!!

ANYTIME, ANYWHERE GOSSIP ADDICTS CAN NOW KEEP UP ON THE LATEST

BREAKING CELEBRITY GOSSIP, RUMORS AND STORIES

Crisp Wireless Brings The Top Gossip Blogger To The Mobile Web

LOS ANGELES/NEW YORK October 21, 2008 Top celebrity blogger Perez Hilton announced today the launch of his mobile website. The mobile site, m.perezhilton.com in a mobile phone's browser, offers all of Perez’s hottest celebrity gossip and signature photos. Readers have the ability to share posts with others through SMS Texting and email, and search the entire Perez Hilton archives from a mobile phone.

"It's about time!" said Perez Hilton. "My readers have been asking often and loudly for a mobile version of PerezHilton.com and I'm thrilled to finally be launching this new version. It should make viewing the site on your phone fast, fun and easy. Check it out and come back often!"

Now Perez addicts can get the lowdown anywhere they are. When it comes to celebrity gossip and news, it doesn’t get any bigger than Perez Hilton, said Henry Copeland, of Blogads.com, who manages Perez’s ad sales team. We’re psyched to be able to offer advertisers another tool for tapping into Perez’s passionate readership.

PerezHilton.com averages 250 million impressions and 12 million unique readers per month, according to Google Analytics.

"We are extremely excited to team up with Perez Hilton as he extends his global status into the mobile web, said Boris Fridman, Chief Executive Officer, Crisp Wireless, which hosts the mobile site and provides the ad serving platform to BlogAds. Perez realizes that mobile phones, Blackberries and iPhones are practically the lifeblood of the celebrity world and everyone that follows it. Without them, they feel totally disconnected. By tapping Crisp Wireless and BlogAds, Perez’s insights and information will be readily available by mobile. His mobile web presence should equal or surpass the success of his online site.

Perez Hilton is the Internet's most notorious gossip columnist. The LA Times calls Perez, "like US Weekly, the Star, the Enquirer and Life & Style all rolled into one sweet yet snarky, sagacious yet salacious gay man." Perez was named the #1 Web celebrity for 2007 by Forbes Magazine and as one of the 15 most influential Hispanics in the US by People in Espanol.

Since launching in 2004, PerezHilton.com has become one of the leading go-to sites for celebrity news. In February 2008, eMarketer identified perezhilton.com as one of the top 5 websites for college aged women, beating out MySpace! The UK's prestigious Observer newspaper named perezhilton.com (#6) one of the 50 most powerful blogs. In May 2008, Perez kicked off a daily nationally syndicated radio show in 7 of the top 10 markets in North America. Perez has also become a celebrity in his own right. In 2007 he premiered his own show, What Perez Sez on VH1.

For information about advertising on Perezhilton.com, contact philton@blogads.com or visit www.perezhilton.com/mediakit/US/index.html