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Rachel Zoe Trademarks Everyday Words 'Bananas' and 'I Die'

| Filed under: Fashion SmashionLegal MattersRachel Zoe


For those of you who didn't watch her reality show (which is the majority of you!), 'celebrity' stylist Rachel Zoe loves to say the words 'bananas' and 'I die'.

Well, a devoted Rachel Zoe fan (yes, they do exist) found out the hard way that she has those two common sayings trademarked - or so her lawyer wants us to believe.

Dayum, Gwen Stefani, you missed out! Why didn't you trademark 'bananas'? We all know your song Hollaback Girl was the thing that really put 'bananas' on the map!

Anywayz, New York based artist Christopher Sauvé whipped up some t-shirts with those words to pay homage to his main girl only to be slapped down by the Raisinfaced one's lawyers. Apparently, since Rachel owns those trademarked words, you can't use them without her permission!

The smacked down victim said in a statement, "As a huge fan of Rachel Zoe I feel very sad that I couldn't express myself artistically with 'bananas'. But I have come up with this new design based on my favorite things from the 1980s… She uses celebrities every day to promote herself, and then she won't let a poor artist in the city do it in a huge recession with all these layoffs?"

Just die, bananas!

[Image via WENN.]

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60 comments to “Rachel Zoe Trademarks Everyday Words 'Bananas' and 'I Die'”

  1. 1


  2. 2

    Well if any one onws Bananas it is Gwen Stefani not this dumb bitch

  3. 3

    No way this is real. You can trademark "bananas"!? I'd understand if it was a made up word or within a full phrase, but the word bananas is trademarked? What is this world coming to?

  4. Kelsy says – reply to this


    This BITCH is BANANAS. How in the hell do you think you can trademark words? She did not invent those words. This is about as stupid as Parasite Hilton trying to trade mark the saying she is SO NOT. "That's Hot"

  5. 5


    HA take that stupid dumb bitch (:

  6. 6

    I think she's full of you-know-what. What documents did the atty produce to prove that "bananas" was trademarked. Probably none.

  7. 7

    its like 70's porn

  8. 8


    Suck a fat one Zoe.

    Iv been saying bananas since I was in the 5th grade.

  9. 9

    zoe is a middle-aged hoe

  10. 10

    Fuck that. No ONE but fucking Chiquita owns the word banana. Fucking Bullshit with a capital B.

  11. 11

    I'm trade marking the word "it". Suck it.


  12. party says – reply to this


    I cant even get my head around this one.

  13. 13

    What an idiot. Is she really the "owner" of the word "bananas" and "I die"??? How the hell did that happen?? Can you trademark a word!?!?

    Hey, Perez! You should trademark the phrase "Yummy Yummy Screw" and "Gossip Gangstar"!!!

  14. 14

    How the fuck do you trademark the name of a fruit?
    Right now Im going to trademark the word 'cans.'
    if anyone says the word cans they owe me 10 cents.

  15. 15

    Perez, I don't like you. I have never made a secret of it. So we blogged about you. How do you like being the subject of another persons hate and scorn? SnarkHunters dot com slash Perez.

    It's all there Perez. It's all there. You waste of space!

  16. 16

    I am going to go trademark the word "apple" and then sue Gwyneth Paltrow!!!!

  17. 17

    My life just got better knowing I can't say those stupid words ever again.

  18. 18

    Re: Harrybalsac HAS NO BALLS – i do not like your username. harrybalsac is amazing.

  19. 19

    ?????? how can u trademark words??????

  20. 20

    Re: anne2550 – i'm gonna trademark teddy and get a piece of this place

  21. KDick says – reply to this



  22. 22

    only in Los Angeles can someone who dresses others be called a 'celebrity'. We call them staff.
    Trademark THIS, bitch!

  23. 23

    She may have trademarked these words, but can that be legal? They're everyday words - Good God Almighty (maybe I'll TM those) I can't say bananas again? I can't cope! OH MY GOD!!!!!! What will Dole do!!!! I can't stand it!!!!

    She can keep "I die" for all I care. It's such an affectation anyway.

  24. 24

    I DIE!
    I DIE!
    I DIE!
    I DIE!
    God, it's called FREEDOM OF SPEECH. Screw the trademarks - words are free for EVERYONE to use.

  25. 25

    I know what the T-shirt person can do. They can just cut out the "I" in front of "Die" and have "Die Bananas" hahahahahah Say it's German

  26. 26

    rachel zoe is fucken bananas….

  27. 27

    She is a legend in her own mind, that's why she trademarks common words. Speaking of common…

  28. 28

    how the fuck is this possible.

    You can not stop someone from making a SHIRT saying BANANAS
    He should fucking screen print a PICTURE of a banana .

    Hmm NO If I was him, I would screen print pictures of an annorexic stick figure with no titties wearing 'vintage' dead animals with a big shrivelled sultana for a head that is all wrinkled around the mouth EW EW EW EW and oversized sunglassses and sell it as a rachel zoe shirt.

  29. 29

    You cannot trademark the word "bananas." I go to Harvard Law School. Not saying that to be a douche, but something is definitely not right about this…

  30. 30

    you can't trademark a word, that's the stupidest thing I've ever heard. O.o

  31. 31


  32. 32

    Re: Sexsai – LOL!!! Seriously. This hag needs to get a clue. Actually, the idiots that actually allowed her to trademark "bananas" need to get a clue. People have been saying bananas forever and this idiot comes along and trademarks it, like it's her original idea??!! This world is BANANAS.

  33. 33

    That frosted roller set hairdo looks like she got it done at the mall. Nice Stripes…and they call this fashion? No thanks

  34. 34

    lol. poor old bitch. cute that she thinks she can do that.
    ps, who is she? i've never even seen her whorish face in my life.

  35. 35

    I believe her cus Oprah trademarked "Vajayjay."

  36. 36

    mock her all you want, but rachel zoe is amazing. she dresses to the "T" & isn't bitchy towards anyone. so why hate on her?

  37. enen says – reply to this


    this is so stupid. she is a piece of crap not to mention the UGLIEST person I've ever laid my eyes on. ew. what a money grubbing whore. I guess she needs it for all the cosmetic reconstruction she needs on her ugly face.

  38. 38

    Wasn't Paris Hilton trying to trademark: That's so hot too?????
    Piggy you are a HYPOCRITE!!!!

  39. 39

    That's definitely a lie. You can't trademark words that are a part of everyday vernacular. Also, words have to be tied to something to be trademarked. This is common sense. You don't have to be a lawyer to know this (although I am one). Come on Perez…think about it!

  40. 40

    FUCK raisinface. Bananas, I die, & to die for, have been used for years. She's a self absorbed bitch.

  41. 41

    You can only trademark a word or phrase as it applies directly to your product or company. So I call bullshit on this.

    And…er…look at the lines around her lips in that photo. How old is she claiming to be? She looks 50 or more.

  42. 42

    How old is Rachel Zoe? Because in that pic above she looks like she's pushing 50.

  43. 43

    "Bimbettes In Space"…….

  44. 44

    Re: wilber-is-god – Very funny!!!

  45. 45

    omg she looks like she's abt to die

  46. 46

    She looks like she has bad breath.

  47. 47

    She look like an old hag

  48. 48

    While I am not a lawyer, I refer to Trademarks on a daily basis–work related.
    She CAN have both 'bananas' and "I die" trademarked, but the actual trademark would either have to link to a product, or the trademark would apply to a certain stylized form of each. Take for example, if she trademarked 'bananas' in a designed 'banana font', then that particular form of 'bananas' could not be used without permission.
    This hag is totally bananas.

  49. 49

    she's fucking bananas….come get me bitch
    bananas!!!!!! I am going to design a t shirt w/ a banana theme and I DARE this c u n tahiti to holla back!

    That's hot!

  50. 50

    Seriously that is SO queer. How can someone "trademark" common English words that EVERYONE says asif they were the ones who made up the words or phrases? So fucking stupid! It's not like she made up the words like JK Rowling did with "Muggle". Since when can you "trademark" something you didn't even invent?

  51. jham says – reply to this


    Fight back starving artist, b/c that is some bullshiz!!! “Bananas” is commonly used for “crazy” and that idiot cannot own the word. I say put it on a T-shirt and let the bananas beyotch and her hired help drag you into court in front of a judge to get you to stop using it. Then counter sue her for brining a frivolous lawsuit and attempting to stifle your first amendment rights for freedom of expression. If you really are starving, her pockets are deeper than yours and you've got nothing to loose.

  52. 52

    I SAY BANANAS ALL THE TIME! Fuck that shriveled up excuse for a person.

  53. 53

    What a nut!

  54. 54

    a) UGH what a crazy betch! ITS A FRUIT YOU FUCKER!
    b) i HOPE thats not a fur coat i see

  55. 55

    first of all, neither rachel zoe nor gwen stefani (luv her) coined the term bananas. bananas has been used in various metropolitan cities, especially on the east coast for years….so long in fact that it has become old, passe, mainstream…as evidenced by the use of it by RACHEL ZOE!!!! i mean come on. how can you trademark a term you didn't even think of? get over yourself.

  56. 56

    She's Groooooooos.

    Not a very pretty girl.

  57. 57

    Mr. Hilton. you called it!!people in fashion respect her vision. but if she doesnt help out struggling artists..I must hate on her..ugh greedy piggy.. nice one call them out!!

  58. Laxer says – reply to this


    BS…you can't trademark either one…or I would not be eating an apple right now because it would only be a tech instrument. I would give her "I die" if she agrees to follow through with the promise.

  59. 59

    She looks like she is not wearing fresh panties.

  60. 60

    This beyotch claims to be 37??!!!
    Hardest 37 years evah!
    (maybe she was serious with the "I DIE" tawk!)