Does This Make Sense???
TV viewership is down for American Idol yet their money from advertisers is up - way up!

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TV viewership is down for American Idol yet their money from advertisers is up - way up!
I might be wrong, but their advertisers are probably taking into account Idol's deal with Itunes, and PVR/Tivo tracking.
Advertising is bought in advance therefore they have no idea what the ratings will be any given season. They just base it on the year before.
I heard that the advertisers were told that Paula was going to give out rim jobs as people were voted off.
agree with wrenn.
I'M SURE THOSE ADVERTISERS ARE IN SOME SORT OF LOCKED-IN CONTRACT. WHEN VIEWERSHIP DROPS, THE AD DOLLARS ARE STILL FLOWIN IN. MARIO IS GAY AND DUMB ASS!!!! FIGURE IT OUT… GEEZ SOME GAYS NEED TO BE HAND HELD. JUST SAYIN.
Yes, it really does make sense.
According to the Associated Press, more people vote for American Idol contestants than in most U.S. Presidential elections!
A pretty sad statistic, but NOT SAD for advertisers. They'd be crazy not to be part of a loyal & consistent viewership.
Yes it makes perfect sense. They buy the ads before the telecast, not after. Idiot.
What makes no sense to me is that they are advertisers willing to pimp you out even though your site is full of anger, lies and bs!
American Idol is at least somehow a sane show while your site is just anal!