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Goodbye, Pizza Hut!!!!

| Filed under: Business Blitz


In response to Pizza Hut's decline in sales, a new branding strategy will simply deem the pizza chain, The Hut.

Times are tough and people don't want to spend their money on junk food, so the company is trying to win back diners with a new menu, including all-natural multigrain pizza, lasagna, and wings.

Just because the crust has a few extra grains doesn't discount that you are still eating pizza!!!!

The revitalization includes new packaging along with the name change.

"We're also introducing another vocabulary word with Pizza Hut, which is 'The Hut.' That ties in nicely with (today's) texting generation. As we expand our online and mobile businesses, 'The Hut' is the perfect icon for our mobile generation," said Brian Niccol, Pizza Hut CMO.

Our mobile generation only cares if the food is good!!!

Why don't they just focus on getting the pizza there in 30 minutes or less?!

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75 comments to “Goodbye, Pizza Hut!!!!”

  1. 1

    That's just stupid. If they want to do something good for us why don't they bring back their salad bar?? I remember being able to order all sorts of Italian food at Pizza Hut and now almost all of their locations are carry out/delivery only!

  2. 2

    Pizza not healthy,you only get fat! www.missperfectblonde.com

  3. 3

    As if getting new packaging is going to change the way the food tastes!!!

  4. 4

    Next likely rebranding:
    The Shut!

  5. 5

    Pizza does not have to be unhealthy. For one, don't eat the whole pie. Ask for light cheese, load up on veggies and skip the greasy meat. And always have a salad first with no or light dressing. And drink water. Pizza Hut lost our business when they stopped making coupons available. Retirees make less money and we need to watch our spending for outside food. Send me a buy one get one and I will return. Otherwise, I go elsewhere. Always use coupons people. It adds up. The money I saved using them bought my 2009 car.

  6. 6

    ive never had pizza hut in my life!

  7. 7

    It's the end of an era.

    How Dreadful.

  8. 8

    Damnit. Just damnit.

  9. 9

    So I ordered a pizza from the hut a few months ago, searching for the greasy goodness I remember from my childhood… and it was surprisingly dry. Pizza SHOULDN'T be healthy… it should be GREASY. Boo on pizza hut for not sticking to what made them popular.
    greasy goodness.

  10. 10

    Speaking of pizza…..my business won the best pizza in the west this morning! Come to the Stroll Inn, in Pittsburgh! This is NOT low calorie pizza, if you want healthy, order a salad!

  11. 11

    I think the name is retarded

  12. 12

    I knew a woman who worked at Pizza Hut. The women called themselves "Pizza sluts". They would get really wasted for work, and after the place closed, they did weird things with the salad bar. (Think fish salad.)

  13. 13

    Or maybe it was just the vegetables in general.

  14. 14

    yES! Indeed they need to focus on getting the damn pizza on time and not and hour to an hour and half later when its cold and soggy.

  15. 15

    Cuz Papa John's is tha shiz!

  16. 16

    Pizza Hut lost my business! I got delivered a dry, cold pizza…they are less than 5 mins from my house! They NEVER responded to my emails about this, maybe they will finally start to realize that CUSTOMER SERVICE is IMPORTANT!

  17. 17

    Maybe If The Have More Locations
    And Delivered To More Places
    People Would Buy More Pizza Hut
    Instead Of Dominos

  18. 18

    Hmm, kind of like when Circuit City rebranded itself as just "The City" … then they went bankrupt. Good luck, "Hut"

  19. 19

    "Times are tough and people don't want to spend their money on junk food, so the company is trying to win back diners with a new menu, including all-natural multigrain pizza, lasagna, and wings." WHAT?!?!? McDonald's is blowing it out of the water this year…..one of it's biggest sales gains! Do some research!!!!!

  20. 20

    the only proper new name for Pizza Hut
    Pizza Slut

    That's what every one (that I know) calls it anyway

  21. 21

    Kathy Griffin coined this name for Pizza Hut when she was the MC for the Las Vegas Hilton's "Worlds Largest Buffet" event. She surveyed the tables and was outraged there was no pizza. Hilton employees when downstairs to the Pizza Hut in the Hilton and brought back a dozen pies. She rejected them all saying it had to be California Pizza Kitchen or nothing. "Don't bring me crap from "The Hut"……………..

  22. 22

    HAHAHA THEY JUST TOOK OUT ONE WORD… making it stupidly simple….. soon they will only sell you one kind of pizza…

  23. 23

    oh no!
    JABBA "THE HUT" is more like it!

  24. 24

    thats dumb….PIZZA HUT is classic….the hut just sounds stupid

  25. 25

    Stop pretendind you are a healthy eater, we all know that you like to munch on Pizza, Doritos and all those unhealthy things and why do you want it in 30 min or less? Are you always THAT hungry?

  26. 26

    We are proud to be Pizza Hut. The rumors are not true, we are not changing our name. We use "the Hut" on some of our marketing, such as the pizza boxes, but it is not replacing our Pizza Hut company name.

  27. 27

    ew. i hate pizza hut.
    the only thing i ever liked from them is the cheese filled crust and the old buffets.
    mine got bought out, and i miss it. it had some killer food.
    when i order from them i wait an hour for a burnt, cold, cheese pizza.
    and when its not burnt, the cheese makes me sick.
    yuck. i like marcos. they have coupons, always.

  28. 28

    'The Hut' will be better for today's texting generation??

    LMAOOO Oh yeah, guys! Let's go hang out at THE HUT on Saturday… hahahhaha

    Whatever, how lame. Pizza Hut takes forever to deliver pizza, anyway. They'll be going bankrupt soon, most likely. I'm sticking with California Pizza Kitchen.

  29. 29

    I love the old logo, even though I don't eat there anymore. The Chicago Dish was the best, but they never bring it back! As for the new logo, eh, a logo isn't food, make the food better, and the salad bar healthier and cleaner first!

  30. 30

    what an awful idea

  31. 31

    They're probably on their way to ruin a perfectly good brand name with over all good reputation.

  32. 32

    They better not change thier name. I like "pizza hut" it's a name everyone knows and it's to the point. And personally, IDK about how everyone elses pizza huts around them are, but the one near my home makes killer pizza. Guess certain locations just hired bad cooks.

  33. 33

    you know way more than the researchers at "the hut," perez!!! i could care less if the pizza is HEALTHY, i stopped ordering it b/c it was never freakin ON TIME!!!!

  34. 34

    Re: like!!!COLON!!! whatever!
    Who the hell complains about a delivered pizza via e-mail???
    Call them up!! chances are they'll make it right…
    your name says it all: like whatever

  35. 35


  36. 36

    thats stupid. pizza hut is iconic… the name is iconic. its better than most pizza places out there. they should just keep it the way it is…

  37. 37

    How about The Gut Hut? I want Royalties for that name! Haven't been in one for years. They don't have salad bar? I don't say I can blame them, you know how much germs is in a salad bar? People are just nasty. I saw a man standing at one and eating out of it. Open food is not a good idea.

  38. 38

    That's like changing the word shit to feces. It's still crap no matter what you call it.

  39. 39

    1. Don't charge triple food markup compared to grocery store food.
    2. Use actual food as ingredients.
    3. Stop pouring all of your money into advertising. Run the restaurant as a local family business and this shall set you free. We know you are there assholes. Just like we know all of the much better much cheaper local pizzaria's are there. My local grocery store serves a better double the size and half the price pizza from the oven.

  40. 40

    Re: superawesomedave – agreed. that's totally insulting since you can make spaghetti for the entire week with 8 dollars.

  41. 41

    hmm some stores in australia have been re-labelled Pasta Hut and well.. they do PASTA.. very nice apparently

  42. 42


    If you eat there, that's how you'll look.

    True dat.

  43. 43

    The Pizza Hut boxes have been The Hut for months now where I live so this is nothing new.

  44. 44

    They have brought back the salad bar in the UK, and a whole lot of advertising to rebrand. Haven't been to try it out yet but they make it look great in the ads lol

  45. 45

    here comes Fonzie, he's on his final approach… Unfortunately for The Hut, this time the shark gets fed.

  46. Debk says – reply to this


    I just don't like "The Hut." It reminds me of Jabba The Hut.

  47. 47

    Jabba the Hut?

  48. 48

    awww i like pizza hut better

  49. 49


    check the Pizza Hut website and educate yourselves on something completely disgusting!

    Pizza Hut refers to all of their *cheese* products as PIZZACHEESE.
    That is because what they use contains SILICONE and they are not LEGALLY allowed to call it CHEESE!!!

    Happy EATS PEOPLE! YUM!!

  50. 50

    they should concentrae on making it cheaper. I haven't ordered pizza hut since the $5 hot and ready came about from Little Ceasers!

  51. 51

    I stopped eating at pizza hut like 10 years ago.. why cause I found that the cheese they used was like partly oil based .. like processed cheese ..
    just the thought of it makes me nauseous
    as their salad bar is nasty.. everyone breathing over them lettuce

  52. 52

    Re: Kate27_haters make me stronger :) – wow, so now its the mexicans fault for rot gut pizza? You are so ugly you should be not allowed on here its your fault for all that goes wrong!!!! youre an idiot and most likely white

  53. 53

    Not true, Perez. They are adding "The Hut" as a branding term, and the restaurant will still be called Pizza Hut. Their marketing guy says: "We think that 'The Hut' is to Pizza Hut as Coke is to Coca-Cola. We have begun using the term in conjunction with Pizza Hut in our advertising, pizza boxes and some restaurants."

  54. 54

    lol they did sumthing like this in the uk…
    they was guna change it to "pasta hut" i mean WTF!
    but dw they didnt…

  55. 55

    How about they "re-brand" their disgusting grease bomb for a healthier option? Too many fatties in this country already.

  56. 56

    "Why don't they just focus on getting the pizza there in 30 minutes or less?!"

    OH DONT SAY THAT. PPL HAVE DIED because of that demand. The pizza delivery ppl are made to feel pressured by their bosses, tho' told not to speed, to do this and ppl expect it and get mad and make demands…it causes WRECKS and deaths. For YOUR pizza is not the ONLY one the delivery young person is delivering. Ive witnessed it turn good, speed abiding drivers into more like cab drivers, speeding to get there in order keep customer happy with their unreasonable demand, and TO NOT be in trouble when they return. OH they will say don't speed, like I said, but if you don't make all the 5 runs you have, and some are out of the way, so you have no choice but to hurry…your bitched at. PPL PLEASE STOP EXPECTING YOUNG DELIVERY PPL TO GET THERE IN 30 MINUTES. CALL EARLIER. For crying out loud. If you call earlier, then everybody wins and stays alive or uninjured from a wreck speeding to get to your dang house in such a short time.
    Again, remember, you aren't the only customer. AND they DO sometimes have to FIND you.
    Geez I wish that one that started that crap had NEVER thought of it. IT DOES NOT GET COLD AND SOGGY; THATS WHAT THE BAGS THEY CARRY THEM IN ARE FOR; and they DO keep them warm. Think about if it were your son or daughter. OR YOU.

  57. 57

    I just read another complaining about "on time" NOBODY ever promised a set time..they always tell you about 45 minutes..NOT 30. GROW UP…
    ORDER EARLIER, dont wait til your tummy can't take it not getting there in 30. SO if you order at 4 and expect it at 4:30…Order at 3:30. SIMPLE.
    Im serious. I KNOW about this, deaths, speeding to make it to your lazy ass house, using THEIR cars and PAYING FOR THE GAS THEMSELVES.
    GO drive to the pizza place at get it yourself if you want it in 30 minutes.

  58. 58

    Re: ChandraCaprice – I need to correct "nobody EVER" promised…that one that started that in 30 minutes or its free crap IS THE FAULT of all of this unreasonable expectation. And yes, I have personal reasons for feeling the way I do, and knowing.

  59. 59

    No body ever really went to pizza hut in the first place.
    It was always Dominoes!

  60. 60

    Stupid!! Why would you eliminate the name of the very item/staple that you are known for? That would be like Burger King dropping the word "burger" from their name! I know the PH up the street from me has already removed the "Pizza Hut" neon sign on the building and replaced it with a new sign that says "Wing Street," which I think will confuse people to no end! I don't care much either way - I prefer Papa Murphy's anyway over PH.

  61. 61

    i dont care. I HEART PIZZA!!!!

  62. 62

    oh yeah thatll change the gross food fosho .

  63. 63

    I would guess they are going to expand their menu for other items so that the 'pizza' would be better off dropped.

  64. 64

    For ducky6 every pizza hut around az have the salad bar and I heart Pizza Hut!! Better then that gross ass dominoes. They also are a very good company.

  65. 65

    Pizza Hut is SHIT.

  66. 66

    They shouldn't be allowed to call it pizza.

  67. 67

    Hilarious. The other day I passed a Taco Bell (another Yum Brands company) thinking they should call it the Bell. I was close. Pizza Hut does have a better menu but I still don't go there but maybe once or twice a year. Pizza Hut does seem very 1980's.

    I don't know if it will work. Yum Brands did this with KFC too and now they're going back to Kentucky Fried Chicken. Anything to boost those profit margins.

  68. 68

    What a lame move. I am from Wichita Kansas (founding home of Pizza Hut) and used to work for Dan Carney (one of the founders of Pizza Hut). I realize they aren't changing their name, but to change the name on the boxes is stupid. It was named Pizza Hut because the building they leased on Bluffview Street (I think that was it) had room for only 3 letters after "Pizza". They became FAMOUS world-wide for PIZZA and to drop the name, even on their boxes is just STUPID. I have been eating thin and crispy beef, mushroom, black olive and onion pizza for as long as I can remember. Pizza is not a health food. They just need a REALLY GOOD salad bar added to their stores and they would be okay.

  69. 69

    pizza hut makes my shit watery EVERY SINGLE TIME i eat it.. but i still love it

  70. 70

    Why is it that I have been working at pizza hut for 3 years now and yet none of this information has even been discussed or informed to employees? This is just a rumour most likely, or just different areas having pizza huts to fit the area it;s located it. As employees we refer to pizza hut as "the hut" just because as in the rest of today's society we prefer to have simple shorter versions of well .. everything! I would love for there to be newly introduced healthier choices on our menu, but its pizza. It's not supposed to be healthy, if you wanna eat healthy go buy a veggie wrap, you dont eat pizza to be healthy you eat it because it's pizza and its good. And to the comment about the salad bar, we still offer a variety of salads and healthy pastas, and there are still existing pizza huts with dine in options, like my own. Pizza hut is the shit end of story, dont hate :)

  71. 71

    The naming??!? Name this factory whatever. Absolute silly discussion, as long as Americans don't know anyhing about gastro and food culture. Come and visit Europe at least once a lifetime, maybe you'll never go back again….
    Greets from Zurich…

  72. 72

    I guess the cheese-stuffed-crust-marshmallow-and-cheese-filled-inside-out-pizza wth Every-Possible-Type-of-Meat-and-a-cherry-on-top fandango marketing strategy didn't work as well as they hoped

  73. 73

    So I work at pizza hut. And i was reading some of the comments ppl are leaving..and it makes me laugh. Who cares if you take the pizza out of the name. ITS JUST A NAME!! And yes pizza hut is expensive, and ppl complaning that the pizza is to greasy..well HELLO its a PIZZA place, what is the pizza you eat supposed to make you lose 20 freakin pounds. Uh…NO!

  74. 74

    OMG you guys are soooooooooooooooo stupid its flippin pizza its supposed to be greasy if you dont like it dont eat pizza and its a pizza place not a salad bar place and so what if they changed the name on the box i mean come on its just a name BUILD A BRIDGE AND GET OVER IT!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

  75. 75

    yeah, ’cause wing aren't junk food…duh