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Pepsi Outraged By Leaked Michael Jackson Accident Footage

| Filed under: Michael Jackson

Yesterday, previously unseen footage was released of the infamous Pepsi commercial in the '80s where poor Michael Jackson's hair caught on fire.

Today, the folks at Pepsi are firing back, as they feel it was highly inappropriate.

Pepsi spokeswoman Nicole Bradley released the following statement:

"We don't know how the footage became available. Twenty-five years later, we’d question why anyone would want to share such frightening images. It was a terrifying event that we'll never forget. We were grateful for Michael's recovery and for the chance to continue working with him on a number of successful projects. As for Michael as an artist, his music helped us define a generation and, like everyone else, we’re deeply saddened by his passing."

As far as attempting to retract the footage from the Internet, Bradley confesses that the footage may not even be owned by Pepsi and therefore, they have no rights to it: "We don't know what that footage is. It's 25 years ago. We don’t know who owns it, so we have no recourse as far as I know. I can only tell you what I know. We didn't put it up and we don't know where it came from."

Very shady. It looked pretty professional.

Could the family have released it and sold it for a hefty profit?????

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83 comments to “Pepsi Outraged By Leaked Michael Jackson Accident Footage”

  1. 1

    oh goodness Pepsi, give it a rest!!

  2. 2


  3. @v@ says – reply to this


    PEPSI is outraged?!?

  4. Bren says – reply to this


    I thought we saw that footage 25 years ago, could be wrong.

  5. 5

    Always drink Coca Cola and never, ever use Gheri Curl near open flames.

  6. 6

    BBQ pedo with just a hint of Gheri Curl.

  7. 7

    Freaky lookin' stuff.

  8. 8

    ouch that looked like it hurt! I wish all videos of things I wanted to see were that well made. They had like every angle and perfect shots… but on the other hand it's sad

  9. 9

    Could the family have released it and sold it for a hefty profit?????

    Well, you would know, Perez, since you put it on here..

  10. 10

    What's with the dramatic music?

  11. 11

    Madge spread her legs and suppenly that old video fies out to the crane hits it and coz she need some refund for the cancelled show coz she was lazy she sold it for the same money the low selling show would gross

  12. 12

    i just want to say that i found that clip very frightening. it was offensive to see a man on fire. i felt sick. and shame on all haters who said that it wasnt a big deal.. despite not viewing the clip you made a conclusion that it wasnt a big deal. shame on you for making a conclusion before had seen any clip before. now we all could see how terrible and frightening it was. he must have felt so much pain. He suffered second and third degree burns!! Thats horrible. Michael sued PEPSI for this incident and Pepsi settled out of court, and Jackson donated his $1.5 million settlement to the Brotman Medical Center in Culver City, CA, which now has a "Michael Jackson Burn Center".

    Always a loving and caring man.

  13. 13

    so much for letting him rest in peace. They're gonna be milking this cash cow until it's all bones and dust…………..

  14. 14

    That would suck!!!!!! :(

  15. 15

    Who the hell are you to comment on it, Perez, considering that you are exploiting it on your site?

  16. 16

    Perez I Will Be Glad The Day Someone Brings Harm On You.. Far Beyond Will I AM. Your Comments Are Out Of Control & You Show No Remorse. You Are A Bad Representation Of Gay Men. You Were The Fat Kid In School Whom No One Liked & You Hung Around Only Girls Because They Accepted You As One Of Their Own. Just As Your Comments About Jackson Faking His Death Is Was Inappropriate So As The One About His Family Leaking This Video ! Fuck You

  17. 17

    I will forever hate Pepsi for some reason. I like Coke anyways.

  18. 18

    Aw that is so sad I feel like crying right now.

  19. 19

    I like the music. It sounds like one of those "gore" video's all over the web.

  20. 20

    It is a very scary and unfortunate thing that happend. I hope with this video comes an understand for the people who always say horrible things about Michael. No it doesnt justify everything (Not that ANYTHING needs to be justified) but some things.

  21. 21

    Showing this is SICK,even for you,PEREZ!
    Leave Michael alone,already,you ass face!

  22. 22

    it IS totally inappropriate. i feel that it had some to do with how he was as a person because being burnt is such a horrible event, and one would never be the same following it (which is why some say "it was all downhill from there" which isn't entirely true), BUT its completely unnecessary to be posting this video everywhere. although it was showed to the public back in '84, i don't believe it to be necessary that it should be re-posted yet again, a reminder of what happened with MJ in '84. i wish everyone would just shut the bloody hell up, leave him be. RIP Michael.

  23. 23

    you call it shady, but you put it on your blog!

  24. 24

    "Always a caring and loving man".

    Yes, he especially touched many children.


  25. 25

    Sounds like a Pepsi stubnt. I clearly remember when this happened. This footage was never shown in the media back when it happened. All they ever showed was the first part during the normal takes. I remember I would always try to see the part where his hair would catch on fire but they wouldn't show it. Now that I saw it I wish I never had. It's sad, poor Michael. This smells like more money making for some greedy asshole. Probably Pepsi. The are "outraged" sounds like overcompensation.

  26. 26

    Re: TerrificallySane – I AGREE WITH YOU!

  27. 27


  28. 28

    Well said Minaahm.

    As for you Perez… I cannot wait for the day when you are caused real harm. You are an oxygen wasting nasty piece of work. No-one will give a shit when you die.


  29. 29

    It says "Content Unavailable". Oh well, I like Coca Cola :D

  30. 30

    I stand up for Michael by saying "FUCK them both."

  31. 31

    Remember douchebag Perez - family includes his little children. It looked professional because it was a professionally shot commercial. Someone from the company could have been holding on to the video for the past 25 years. But again - remember that citing the family also includes the fatherless children who once again are the victim of your scorn. FUCK YOU!

  32. Dyson says – reply to this


    And yet you post it again? Things that make you go hmmm…

  33. 33

    Re: therealstinkweed
    Touched children literally.
    Do some research you doofus - he was acquitted on all accounts. His insurance company paid people NOT him. You sound just like all the other ignorant and misinformed tabloid fuckheads out there. Get your head out of your fat ass and read some court testimonies where the parents of the accusers ADMIT to extortion. Stop being a sheep you sheep fucker and go read some real stuff on it.

  34. 34

    Not only was the video completely inappropriate, but to now accuse or even suggest that the family was responsible for the video leak is completely insulting. This family is in mourning, have some human decency for once and get off of their backs. The man is dead.

  35. 35

    perez you suck! u dont have soul, u r the lowest person and u make me sick!!!
    let MJ rest in peace FOR ONCE!

  36. 36

    fuck u perez

  37. 37

    Re: Bren – we all saw a front view of his hair on fire, not as bad as those pictures.

  38. 38

    why did Pepsi even keep this footage for 25 years if the images were so "frightening"…. please….

  39. 39

    Re: CuddlyCarla – the question is-where was the video all these years? 25 years ago, the techology was not the same as today. pepsi could probably account for all the films-was it given to jackson or put in to a vault? US Weekly, since they were the first to release it, should have that answer. and, I would not put it past some of the jackson family to sell the film. not all of them, but some. remember, only mom is in the will, and some are supermarket stockers, odd job workers and others, no job mentioned on some.

  40. 40

    Geez, I remember seeing footage on t.v. right after it happened. This clip must be the most complete view. Anyway, what's the point? Just a bunch of ghouls and gas-bags competing for the day's top story and keeping it going. Even Janet has appeared "top of news of the day" Then Joe spoke. Now Janet's tit once more made the headlines. Still, I remember where I was when Kennedy was shot, but don't ask me what I was doing when I heard MJ ceased. We all expected it. Sit down, pervez

  41. 41

    I blame Joe Jackson!

  42. 42

    i'll bet that's what they did, perez

  43. 43

    fuck pepsi, this is ll their damn fault for not checking the safety of MJ. this can suck it and stop trying to act all surprised and ISH

    that was never before seen footage, they hid the severity of the accident from the public for 25 freakin years

  44. 44

    I remeber that…

  45. patay says – reply to this


    You should be ashamed of posting this. Was it not you who said give the family there privacy. This is not gossip no need to be posted. Have you no Class.

  46. patay says – reply to this


    Re: Mickey9661 – Agree. Perez I think it think it's about time someone punch you again. You go too far.

  47. 47

    HAHAHAHA SUCKA!!! enough with the MJ crap! Mourn and move on!

  48. 48


  49. 49

    Re: TerrificallySane – HOT AVATOR!!!!!!!!!!!!! DAMN!!!!!!!!!

  50. 50

    I've never seen anything like that video! Only during the years they only show him coming down the stairs never the back of his head. Thank god he
    could spin. I have never seen that kind of burn so fast! OMG!

  51. 51

    I LOVE PEPSI!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

  52. 52

    I say they sue Pepsi for getting MJ addicted to pain killers and killing him in the long run…lol i kid…………………..

  53. 53

    He never recovered Pepsi!

  54. 54

    I bet he was thinking "Maybe if I keep spinning, the fire will go out!" anyway, made me laugh.

  55. 55

    Re: Fist2Face2

    I'd love to read "court testimony" where the parents recanted. Show me a link to that information.

    No one ever recanted. They signed papers, took money, changed their names and went on with their lives.

    And found innocent in a court of law does not mean innocent. Just ask OJ.

  56. 56


  57. 57

    What a shame it didnt kill him. He was still able to molest thousands of children after that. It doesnt matter how talented,rich, famous, beautiful and well connected you are. No one has the right to molest children and then be celebrated and glorified. PRAY FOR HIS VICTIMS !!!!!!!!

  58. 58

    Re: Fist2Face2 – No, you do your research. The prosecutors office had plenty of evidence, more than is usually required to convict any other pedophile. The mother of that child is a pathetic person but that doe not eliminate the evidence.

  59. 59

    he shoulda STOPPED, DROPPED, AND ROLLED :]

  60. 60

    Man, oh man, did Mike sue?

  61. 61

    Re: S>A>S> – he was found not guilty of anything so shut up and before you open your mouth research first!!!!!

  62. 62

    I honestly think Joe released it because that old man is a cruel motherfucker! I had no idea just how bad his injury was until actually viewing it! It went all the way down the back of his poor head and to his neck. His hair no longer grew there hence all the weaves and wigs in later years or a strategic combover. During the "Bad"/"Dangerous" years, his hair looked good but again good weave. I'm sorry, but this video was sad as hell and it's awful!

  63. 63

    this is sick
    dont show this
    just leave him the fuck alone
    he's fucking dead and still everybody is trying to get some money out of him
    sick bastards

  64. 64

    who cares man, it happened, it was part of reality, of his reality and we all knew about it so watching the images is just a bit more of some old news… Pepsi as always looking for opportunities to promote themselves

  65. 65

    If its so ”shady” whys it on your website, assface?

  66. 66

    Re: therealstinkweed – a ha the paedo jibe…that one hasn't been used in a while….get over it

  67. 67

    Re: therealstinkweed – you have a sick mind…

  68. 68

    Re: therealstinkweed – Oh I see, we're gonna use OJ as an answer to everything. Just because he was an evil bastard, doesn't mean that every person proved innocent isn't actually innocent.
    Michael loved children but just not in the sick way you think…

  69. 69


  70. 70

    I feel sick seeing that too, someone on fire - Michael Jackson or no Michael Jackson is freaking AWFUL. Whoever it is, it was a horrendous experience and very scary. I wish I hadn't seen that clip.

  71. xxx says – reply to this


    the Jacksons selling something for profit…………no way!?!?!?!

  72. 72

    Re: Fist2Face2 – why would an insurance company pay out money if he wasnt guilty?? That stupid. He bought his way out of JAIL. Thats EXCACTLY what he did.

  73. 73


  74. 74

    OMG that just looks SOOOOOOOO PAINFUL!!! :(

  75. 75

    wow pepsi just needs to fuck off. mj's making of their commercial is almost the sole reason he started to use and become addicted to painkillers. their pathetic director intentionally had michael in the fireworks longer than was safe so he could make his commercial look "majestic" for his own benefit. and imo, pepsi is such a terrible knock-off of coca-cola.

  76. 76

    omg but the past is the past &nd it has no business being posted on the internet like that R.I.P. M.J.

  77. 77

    I have to see this on CNN over. and over. and over. again at work. Messed up. Poor MJ. Can't they just let him moonwalk to the afterlife in peace? WTF!

  78. 78

    by family u mean papa joejerk right

  79. 79

    that's horrible footage,
    thay shouldn't have released it

  80. 80

    The way to hell for that child molester started that day> It finally got finished. Thank god for it. To all you christians.

  81. 81

    On his way to hell. Thank god it started 25 years ago, so he could get comfortable with it.They love child molesters in hell. for all you christians.

  82. 82

    You are big fat dumbass trouble maker. Fuckin' stank ass loser.

  83. 83

    i cant believe they're showing this, awful…