Nielsen Ratings To Include Online Viewership
Filed under: TV News > Business Blitz
Welcome to 2010, fellas!
Starting fall of this year, the Nielsen ratings will include online viewership as well as broadcast views to determine their ratings. Granted, the audience must watch a version of the program that includes all the commercials from the television broadcast which excludes Hulu and other video services.
Ya know, where everyone watches all their shows?! WTF?!
The program that the new system works with are the Fancast Xfinity online video service which launched just last month and the TV Everywhere service being tested by Time Warner.
Uh, never heard of it! Lots of luck!
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wow. about damn time.
Why have Neilsen ratings when you have a way of counting web hits? Every site knows what their traffic is. RIght?
Nielsen ratings are so outdated. Who the hell watches live TV anymore?
Hell…I haven't seen a commercial in years cause I just fast forward through em on my DVR.
Ratings should take into account those of us who tape.
@ spooge (heh. nice name): Ratings DO take into account those who tape. It is called the Live+SD (Same Day viewing) and Live+7 (viewed within 7 days) data streams.
C3 is the next stream advertisers will utilize from ad sales, plus this…
Yeah Fancast Xfinity seemed great, until I spent over an hour on the phone trying to get it hooked up with my Comcast, and it will won't work. CRAP, it is. Well Comcast, anyway.
FINALLY! Now they can stop axing all the good shit!
It's about time… so many people watch online and PVR..
So are the Nielsen ratings owned by NBC? because this sounds like a lot of stupid to me.