Of course sales would go up!
He gave US a shout-out (check it out above!)
It's no secret that Old Spice has struck gold with their new marketing campaign featuring Old Spice Guy Isaiah Mustafa, his personalized Youtube videos and HIGHlarious tweets, but now Nielsen is reporting that the products' sales have had a 107% increase in the past month, and 55% over the past three!
Keep the HIGHlarity (and that SEKSI deep voice) coming, bb!
You and YOU alone are selling this shiz!