Bieber Fever is running rampant these days, so people are cashing in on it however they can.
Like Proactiv, who was smart enough to sign Justin Bieber as their new spokesperson. Sure, girls want to look pretty and emulate their favorite female stars, but they would much rather do whatever the Biebs told them too.
If Justin Bieber told his fans to suck up the oil in the gulf with a straw, let's just say President Obama could have gone swimming a lot sooner.
Anyway, proving our point are the numbers Proactiv is seeing since they launched Bieb's campaign. Just in the first day of his endorsement, there were 125,000 YouTube downloads of one of his Proactiv videos and 500,000 views of his Proactiv clips. The company estimates that 60% of Proactiv sales are over the Internet and since Justin signed on, the orders have been overflowing from moms of tweens.
AKA mothers of members of Bieber Nation!
He's signed on for over a two year deal! Get ready to make A LOT of money!!!
In case you missed it, check out one of Justin's other endorsements above!