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Way To Go, Weather Channel!

| Filed under: TV NewsMedia MinuteTech TalkBusiness Blitz

the weather channel breaks records

Last weekend's weather may have sucked for everyone else, but it did wonders for The Weather Channel.

Over the blizzard-filled, holiday weekend, TWC received record television ratings, and it broke records on mobile apps.

To give you an idea of how many peoples' eyes were glued to The Weather Channel and its mobile/online apps over the weekend, here are some numbers for ya:

-45 million viewers over holiday weekend (most viewers for any news network over the weekend)

-Over 117 million page views on weather.com

-Over 82 million page views on TWC mobile

-3.8 million page views on iPad app (largest day ever for page views on app)

Pretty impressive, Weather Channel! We'll be EVEN more impressed if U can keep up those numbers on a weekend when the weather is normal. LOLs.

Did U tune in to The Weather Channel this weekend?

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8 comments to “Way To Go, Weather Channel!”

  1. 1

    i have the app on my phone and check it all the time! Too bad it told me currently that their was a 100% chance of rain, and it was clear sky outside. so i dont trust them anymore.

  2. 2

    We'll be more impressed when YOU shut the fuck up and do something worthy or productive other than being a bully.

  3. 3

    Gee, big surprise.

    On the hand, Rupert Everett is a tired old bitchy piece that is trying desperately to get some media attention by bad mouthing Jennifer Anniston.

  4. 4

    Way to go Weather Channel??? How is this information relevant to your site?

  5. 5

    I liked the article…I like the Weather Channel and it doesnt surprise me that so many tuned in..its a great reliable source for weather….otherwise so many people wouldnt use it…I definitely tuned in and I visit the website often for the 10 day forecast!

  6. 6

    So when will we see more of Mary Cobb, the lovely redhead they glammed down for that event & who co-hosted the Lightning Rod show TWC was giving us glimpses of throughout the Fall, then suddenly dropped? NBC should move her up!

  7. 7

    always, one of my favorite channels on tv and cable.

    regards from mexico

  8. @v@ says – reply to this


    Sadly, The Weather Channel trumps most other channels most times for a reason. You can't dumb down the weather.