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Canadian Buys Marilyn Monroe Rights For $50 Million

| Filed under: CanadialandBusiness Blitz


You're about to see a lot more products with Marilyn Monroe's image and name attached.

Canadian businessman Jamie Salter has purchased the rights to the late film icon's name and image for $50 million.

He wants to "create products that people actually want to buy" with the Marilyn Monroe branding. He plans to introduce branded lingerie, handbags, jewelry, fragrances, and maybe even produce a reality show!


Salter says, "We're not really interested in the trinkets and trash. Don't get me wrong, it's a good business — calendars, posters and shot glasses — but that's not what we want to do with Marilyn Monroe."

This will certainly boost Marilyn Monroe-related sales to the likes of Michael Jackson and Elvis Presley, which make between $60-275 million a year.

We're curious to see what the products will look like. We're not too sure about that reality show, though!

[Image via WENN.]

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12 comments to “Canadian Buys Marilyn Monroe Rights For $50 Million”

  1. 1

    as for don belton, jessye norman is on

  2. 2

    fuckin eh!

  3. 3

    So does this mean no Marilyn coffee mug made so you can drink out of the mouth?

  4. 4

    great i hope the perfume doesn't smell like shit.

  5. 5

    Considering her favorite Perfume by far was Chanel, I would bet that it will be somewhere in that vein of a scent.

    This could be a good thing though, not a reality show that would be almost sacrilege and if that were to happen all of us Marilyn Monroe fans need to say somethin lol.

  6. 6

    why CANADA?!?! She is an AMERICAN icon!

  7. 7

    There's already a Marilyn Monroe lingerie line. It's gorgeous and super expensive. :/

  8. 8

    well isn't that great. when i die i hope someone pays off my image and name like if i were some sort of item. she was a person. who thinks of selling an (image) so weird. well i hope he does it in a decent way. she was a gorgeous talented person.

  9. 9

    Re: BeeLahhve – whats wrong with a canadian picking this up? she was a icon all over the world. not just america.

  10. @v@ says – reply to this


    Re: BeeLahhve – Canadians are American too. They live in North America. So are Central and South Americans. They live in…well, you know.

  11. 11

    Love her.

  12. 12

    Love that picture of her