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Apple Not Happy With AP For Trying To Update Jobs Obit

| Filed under: Etc.Tech Talk

Steve Jobs Obit Dramz

While we understand the need to have things like this at the ready, we've gotta side with Apple on this one.

Everyone, including us, was eager to hear what Steve Jobs was going to announce next for the Apple line of products and operating systems.

Well, almost everyone. The folks over at AP somehow decided that it was the proper time to start calling around to major sources for new quotes to go on Steve's newly updated obituary — before it was even known if he'd be making the keynote speech because he'd been on medical leave.

Awesomely enough, he was there. While he looked thinner than usual, he was in good spirits and looked to be in good health as well.

When Apple caught wind of AP doing this, they were not happy at all. They even went so far as to contact the same sources as AP and ask them not to give any quotes or help AP in any way!

The good thing is that most of them had refused anyway, regardless of being asked.

Like we said — we get that AP has a job to do, but it seems like the wrong time. Especially right before a major event with everyone watching.

Do U think it was okay for them to do this??

[Image via Ramey Pix.]

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3 comments to “Apple Not Happy With AP For Trying To Update Jobs Obit”



  1. 1

    I'm fine with the updating. They were trying to get new quotes because this was the first important announcement/appearance Jobs was making months. It's not just illness that take lives. If Jobs got hit by a bus today, they would need to have the obit ready to go.



  2. 2

    The Rothschilds have owned Associated Press (AP) since the 1840s. I find it hard to believe that the Rothschilds would upset Steve Jobs with mal intent. Must be stock related. This is important as it is AP and Reuters (both Rothschild owned) that set the tone and point of view for the news, BEFORE those stories hit the media and networks in America (NBC, ABC, CBS, etc…).



  3. 3

    Not a good time?!? The man has one foot in the grave and the other on a banana peel. When exactly is AP supposed to do this? Besides it would have been discreet if Apple didn't make news out of it. Apple doesn't care about Jobs — they're just worried about their stock prices which is insane given how loaded they are right now. If they cared about Jobs' feelings they would have said nothing and nobody would have been the wiser.