A Connecticut Indian tribe behind the Mohegan Sun casino is venturing into new territory to ensure its brand turns national.
CEO Mitchell Etess (pictured above) and The Mohegan Tribal Gaming Authority want to expand their brand from East to West no matter what it takes.
Though it's a risk since many Americans have decreased their gambling due to the economy, Mohegan's chief executive has hope and believes the brand is meaningful enough to succeed in opportunity.
So far they only have two casinos up and running, but no word yet on how many casinos and resorts they aim to build over the next few years.
They also want to collaborate with Concord Associates to create the Mohegan Sun Concord. The MSC would be a $600 million casino and horce-racing facility at the site of the famous Concord Hotel in the Catskills.
Wow. Sounds like a pretty elaborate gamble here! If you know what you're doing, we'll see you in the West, Mohegans!
[Image via AP Images.]