The final Harry Potter film set to release this Thursday at midnight is already destroying records left and right — even ones that aren't specific ticket sales!
3,000 3D locations (4,250 3D screens) - motion picture industry record
274 IMAX venues - another industry record
120 Premium Large Format cinemas - an industry record
270 drive-ins - an industry record
It'll be dropping into AT LEAST 3,800 theaters this Thursday night, expanding in at least 4,375 theaters and 11,000 screens on Friday.
And those numbers are still climbing with 48 hours to go.
Oh, did we mention these:
Already Warner Bros naticipates 300 Harry Potter marathons playing all seven of the movies ending at midnight Thursday with the 8th unreeling. There are 1,100 theaters planning to play HP 7A into 7B that midnight. "We are positioned to exceed the largest Harry Potter opening box office of all time," a Warner Bros top exec tells me confidently. Remember, it's already the largest-grossing franchise in motion picture history.
Remember that 48 hours to go? Yeah, those count towards the Fandango pre-sale tickets too — something which the final Potter already holds the record for top ticket seller of 2011. It's on its way to getting the #2 presale spot of all time in the 11 years Fandango has been around, and approaching the top-dog that is New Moon!
This is going to be one INtense weekend for everything Harry Potter! We can't wait to see how the movie does… and we can't wait to see the movie PERIOD!
Congrats to all involved!