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Things Aren't Going So Well For Oprah, O Magazine In Ad Slump

| Filed under: Oprah WinfreySad SadBusiness Blitz

Oprah's O Is In Trouble

First, her network OWN hasn't had the best ratings ever. The word commonly used with it is "lackluster," and that's a shame. We really want the network to be a success.

Now, we're hearing that her magazine O is struggling with finding ads. And we're talking a significant 31.4% drop. That's not good at all.

According to the Media Industry Newsletter, the magazine world as a whole has been confronted with a 7 percent ad drop for all monthlies. O – Hearst’s second-most profitable title behind Cosmopolitan – is down 31.4 percent, dropping 81.4 ad pages in August.

Mags like Vogue have had a bit of a recharge in ads lately, so we're not sure that the state of "what's going on in in the women's lifestyle category" is a real explanation, as a spokesperson for Oprah's mag tried to hand out.

Maybe there needs to be a shake up, a reinvention of content? Do what it takes to get back on top, Oprah!

We really are pulling for you!

[Image via Linda Matlow/PIXINTL/WENN.]

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19 comments to “Things Aren't Going So Well For Oprah, O Magazine In Ad Slump”

  1. 1

    BBD fucked that cow raw and then fucked Gayle, and then fucked Steadman.

  2. 2

    That is the BEST news I have heard in a VERY LONG TIME!!! BIG DYKE!!!

  3. 3

    Porch Monkey………………….Move to Africa and eat some low down snatch………Nobody cares about you anymore………..Your time is up..Dissapear…………..Bye,,,,Farewell……..so long,,,,,,,,,,,chow………GO AWAY…….

  4. 4

    Oprah, Queen of the Court Eunuchs of the Obama press.
    It's hard to keep the idolatry and euphoria going, on the face of so much failure by your idol, isn't it Oprah?
    The “real-real” unemployment number is over 22% according to Dept. of Labor.
    Hardest hit? Black folks. Imagine that, you Commie hen!
    Barack Obama has destroyed the economy in two-and-a-half years.
    How can anyone seriously talk about his reelection?
    You're an elitist sellout to all Americans.
    Fly to Davos, Switzerland and get out of our face, Oprah.
    "Get in their faces." — Barack Hussein Obama

  5. 5

    Right about now, President Biden is sounding like a good idea.
    I even miss Hillary and Bill, for Christ sakes!
    Impeach this mofo now.

  6. 6

    Because no one cares about her……… i was glad when she left, she thinks everyone adores her when they couldnt really give a crap

  7. 7

    She happens to think she is GOD. Go away now, Oprah. Or Orpha–the name she was really named at birth. I'm glad Ellen got her time slot. At least she's humble and not so full of herself and lets her guests TALK. Oprah had a horrible habit of cutting her guests off when they wanted to speak to reveal her AH HA LIGHTBULB MOMENTS! Plus, who wants to read a magazine all about her??? Oh, sorry–that'd be Gayle.

  8. 8

    They need to put Fit TV back. Stupid OWN took that channel over :(

  9. 9

    Hubbie and I would watch if she put back on, "Fashiontrance."
    Models walking down the runway with electronic music blasting away.
    No one speaking or talking!

  10. 10

    Oh look, only 9 comments. Ask us if we care. Okra needs to actually be on a show for any of us to watch that crappy channel.

  11. 11

    Well, OWN is hard to find, hard to connect, and, frankly, hard to watch: It's the same old, same old reality crap. The magazine is also the same old, same old crap. How many "Aha" moments will Oprah have before her head explodes?

  12. @v@ says – reply to this


    Most of the magazines are in an ad slump. She has lots of company.

  13. 13

    Hooray! Maybe Discovery Health Channel will be coming back after all…

  14. 14

    its kind of strange that she insists that she is on the cover of every issue of her mag. honestly, i think people are just sick to death of her. shes certainly not very relateable anymore. like someone else posted, how many a ha moments can one person have? plus, she tries to make everything into a spiritual connection. well sometimes something isnt spiritual. sometimes it simply is what it is.

  15. 15

    Read Kitty Kelly's book about Oprah. She took a walk on her family's dignity for ratings and money. It is my fault for listening to a talk show host about politics.I voted for Obama, who is a fraud, too. He used Oprah. What goes around comes around!

  16. 16

    I love oprah and predict her new network will do great. She already had the number one talk show of all time for 25 years. As for her magazine, it's still wildly successful, it's just on the decline like the rest of print media. Everything has a life cycle.

  17. 17

    i and everyone else i know that have followed her for years are so over her…done.

  18. 18

    I paid $32.67 for a XBOX 360 and my mom got a 17

    inch Toshiba laptop for $94.83 being delivered to

    our house tomorrow by FedEX. I will never again pay

    expensive retail prices at stores. I even sold a 46

    inch HDTV to my boss for $650 and it only cost me

    $52.78 to get. Here is the website we using to get

    all this stuff, BidsGet.com

  19. 19

    Maybe if we didnt have to upgrade our cable package and pay more just to watch her channel she would get more ratings. There are a few shows I would watch but not worth it to pay more to see them.