Long Island's Lieb Cellars is selling wine made with grapes grown "90 miles from the site of the World Trade Center," and marketing it as 9/11 memorial wine.
Wait, it gets worse…
It's being priced at $19.11!!!
Of course, we don't think there will ever be a right time to make a profit off such a tragedy.
And only 6-10% of the proceeds will go to the National September 11 Memorial and Museum. Ha, we're surprised it's not 9-11 percent.
We're glad that at least some of the proceeds will help, but at such a small percentage, it seems rather empty.
Even celebrity foodie Anthony Bourdain commented on the hot mess, tweeting:
@NoReservations — 911 Wine?!!? Are you out your f*@%ing MIND?!! EPIC FAIL.
And another tweeter chimed in with:
@FDNYEMSwebsite — What's next a 9/11-themed McRib sandwich made with beef from Pennsylvania cows raised near the Flight 93 Memorial Park?
Seriously. Wine is supposed to be classy, and this is just plain tacky.