They've been in battle for this title since their respective premieres, but it looks like The Avengers has gone in for the win - at least, for now!
The action movie's trailer (above) has surpassed The Dark Knight Rises' as the most downloaded of all-time on the Apple website, with 13.7 within the first full day!
The upcoming Batman flick had previously been in the lead, with 12.5 million, and before that, it had been The Avengers' original clip that started it all, with 10 million!
All right, Christopher Nolan - it's your move!
Let's get a new trailer out and see if you can leap-frog over Joss Whedon!
Which flick are U more excited to see?! The Avengers or The Dark Knight Rises?!
Tags: apple, christopher nolan, competition, download, joss whedon, record breaking, the dark knight rises, theatrical trailer