Watch out, Lorax!
Over the weekend, the award-winning film made its way into the top 10 in North America for the first since it debuted in limited released 15 WEEKS AGO! Wow!
Here's what Weinstein Company president of distribution Erik Lomis had to say about it:
"This is within the range of what we expected. This film is a slow burn."
The studio is hoping that The Artist will gross $45-$50 million total in N. America before it says goodbye to theaters.