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Indian Comedian Explains Why Ashton Kutcher's Popchips Commercial Was So Offensive

| Filed under: Ashton KutcherYouTube

Ashton Kutcher and Popchips have learned a hard lesson recently — brown face isn't cool. Like, ever.

The company has pulled a silly viral video from the internet thanks to a whole lot of outrage over Kutcher's impersonation of a Bollywood producer named Raj.

Here to explain why the video was so offensive is indian comedian and actor Hasan Minhaj. According to him, the worst part wasn't even the make-up or his terrible accent, but the fact that his references made no sense so he wasn't "even being racist correctly."

Ha! Watch his explicit argument (above) and let us know if U agree with him (below)!

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39 comments to “Indian Comedian Explains Why Ashton Kutcher's Popchips Commercial Was So Offensive”

  1. 1

    As long as people are limited to doing certain things based solely on the color of their skin racism will continue in this country.

    The commercial was not racist and it was not funny. This man's attempt to reclaim the stereotype while at the same time denying that it exists in the commercial is sending mixed signals and makes him seem totally irrational.

    The only racism I see is Ashton Kutcher getting flack for doing this commercial just because of the color of his skin. Why can't it be a good thing that this white man is playing a role of another race? Do we really want to punish people for stepping outside the lines of their race?

  2. jakeyplay says – reply to this


    Re: joethehobo – So if there was a biopic of Martin Luther King you'd be ok with a white person playing the role? Don't be so fucking retarded. Th ad was racist pure and simple. The fact that you are happy to ignore it and make excuses for it is what's wrong with this country. As long as there are people like you racism will never go away because people will get away with this shit. Educate yourself you fool.

  3. beccarooroo says – reply to this


    Re: joethehobo – I'm offended that you have a harry potter icon and yet you support blatant racism. Harry Potter is about love, acceptance, tolerance, everything that racism goes against. You do not deserve an HP icon.

  4. bahbah says – reply to this


    Re: joethehobo – Your idea of racism goes against the definition of racism. That should be a clue as to how wrong you are.

  5. Aleya says – reply to this


    Re: jakeyplay

    No, actually, you're what's wrong with this country. People like you that can't even have a conversation w/o resorting to childish insults. And your analogy is pretty flimsy. Yes, people would be outraged at a white person playing Martin Luther King, but because he was a real person. That would be a slap in the face and unnecessary. Ashton wasn't dressed up as some Indian historical figure, it was some made up character. Funny how this much fuss isn't made over the Wayan's bros and Chappelle for putting on "white face". And yea, racism will never go away because people like you will keep getting offended over nothing. When we all learn to laugh at ourselves, and joke, is when some actual progress can be made.

  6. Carly says – reply to this


    This guy is so wrong. Comedy is about using stereotypes. He was just playing a charactor. DUH

  7. internetfavs.com says – reply to this


    pffff get a life…

  8. 8

    Uhh, Just for the record and for Hasan Minhaj's mind : if we go by what you say in that all races be treated fairly in league with black americans being stereotyped, lets just make one thing clear. WHITE, HETEROSEXUAL, CHRISTIAN MEN HAVE NOTHING TO DO WITH DECISION MAKING IN TV, ENTERTAINMENT, FILM, COMMECIALS OR ADVERTISING. Read between the lines on that one. Go after the white anglo elites who run that industry but dont call it 'white america' because these people in industry hate america. Please understand that television for years has influenced groups and individuals that the consensus put out through media is what everyone MUST be thinking, when the contrary is true: its not what everyone is thinking. Thank you.

  9. 9

    Hasan Minhaj, it is an industry dominated by Jewish white males and females. Thank you.

  10. annabear says – reply to this


    Re: Aleya – said like a true racist.

  11. jakeyplay says – reply to this


    Re: Aleya – Yea, you';re right, being more racist will make racism go away. You really are a bunch of ignorant fuckers aren't you? hahahaha

  12. bahbah says – reply to this


    Re: Aleya – That doesn't even make sense. You can't have a white man play martin luther king because he's a real person but you can have white men play Indian people because…? They're not 'real'? You think that just because you're not actually portraying an individual that doesn't make it racist? If anything it makes it worse, because you're not just insulting an individual you're insulting every Indian person. jakeplay was right you are a fool.

  13. beccarooroo says – reply to this


    Re: Aleya – It's funny you talk about how everyone needs to laugh at each other as an excuse for a white man being racist but if an Indian man painted himself white and starting talking about how much they love Jesus and apple pie you can bet your ignorant ass they'd have something to say about it.

  14. merlochomes says – reply to this


    Re: Aleya – We don't live in a world where we can just laugh it off. To some people racism in any form is not a joke. People have to stand up and fight against racism because if they didn't the racists would get away with whatever they wanted. If women hadn't taken offence at their lack of equality they still wouldn't be able to vote today. Sitting back and doing nothing doesn't make change happen, the only way to make change happen is to make it happen through actions. So you go ahead and sit at your computer giving your opinion so freely about something you clearly don't understand or even care about, while the rest of us fight for equality. People who sit and let racism slide are the ones that are setting this country back hundreds of years.

  15. blue says – reply to this


    I don't think the colour of skin has anything to do with racism here.I don't get why?please explain your no:1 reason.I too think he doesn't do the accent correct.

  16. 16

    hASSon is an idiot. Hey stupid. Ever hear of a PARODY? That clip with Kutcher was some stupid skit and then you go and read waaaaaay too much into it. Your commentary is far more deprecating than that stupid SKIT. And to top it off you drop the Fbomb left and right making your argument look worse as if that is the only way to express yourself. hASSan took this waaaaaay to seriously. So over PC. Get some humor

  17. 17

    Ps a GREAT example is the movie "White Chicks". That is chuck full of "stereotypes" and it is funny. No one can deny that movie is super funny. But Joe has a point if you are white doing a CHARACTER all of a sudden that automatically makes you a "racist" but if Damon Canyons clowns a white female character in caucasion makeup THAT is acceptable. White Chicks is a damn funny movie and I wish they would make another one. Same with Deuce Bigalo - there are all kinds of funny "stereotypes" in there and it is a funny movie. This so called comedian needs to get a sense of humor - that commercial was obviously not in the literal sense.

  18. ptdkle says – reply to this


    he's right if this was a white dude dressed as a black dude people would go ape shit but because hes indian people dont give a shit man america sickens me sometimes if its not ok for one it cant be ok for another u ppl are sick and i hope u all get raped by gay indian men

  19. 19

    Racism is thinking one race is superior to another. Or the hatred of ones race. Making fun of a race is not racism. You can claim its an IGNORANT generalization of a race..But thats about it. People throw words around way too often and in most cases incorrectly. Everyone can make fun of whites. But god forbid if someone says something about a minority. People make fun of whites all the time. You can't preach for "equality" and then turn right around and cry racism/homophobia,etc when people make fun of you. BEING A MINORITY DOES NOT MAKE YOU SPECIAL NOR DOES IT MAKE YOU EXEMPT FROM GETTING DISSED. Want equality? Then take the stereotypes (which mainly exist because they are mostly true) and disses. Thats what equality is. Fat people get called fat. Ugly people get called ugly. Skinny people get called beanpoles. BOO THE FUCK HOO. Get over it. Don't like being a minority in America? Then move back to the country you originated from. OH wait, you like being special.

  20. Claudia says – reply to this


    Oh come on everyone grow up and put your big girl panties on it was just a commercial and yes it may not be funny it was just a skit. The people who are upset over this are the ones who are racist not Ashton he was just trying to be funny. There are more pressing matters in this world then the pop chips commercial.

  21. d says – reply to this


    This was not a racist commercial and anyone who thinks it was has huge issues. So no one can "dress" up in character to portray someone else? So this picture (link below) of Gilligan dressed up as a tribal person on an episode of Gilligan's Island must also cause you distress? Tell me what the difference is.. and I will just bet no one can. Get a life.

  22. 22

    not even being racist correctly thats a interesting statement would be the base of a nice debate considering they werent trying to be racist but i do think he has the point the add is rank either way indian people have some of the most historical and enduring history on earth and deserve respect ..

  23. 23

    He just gave Popchips an extended ad! And I hold it against him that he used MIA as an example of success, she's trash.

  24. Sun says – reply to this


    Im glad finally someone said this….:) The Ashton ad was BAD. Indians do not sound like that at all !

  25. 25

    my niece played a dog in her school play of the Wizard of OZ…..my dog was offended, he no longer speaks to her….

  26. tetrisguy says – reply to this


    i love coming to this site simply because the people who frequent the comments page are mindless gossip whores who's opinions are as closed off as their social lives because they spend all their time on sites like this - this being the worst of them all because the journalists don't even writetheir own stories or have their own sources - telling everyone how the world should be when they know nothing about the real world because they've never bothered to open their eyes enough past sites like this. None of you know what you're talking about, you all give your opinions as facts but are too lazy to gain knowledge of what you're speaking. All I'm going to say in response to you morons is this: if the ad wasn't racist people wouldn't have complained, or if they had they would have been ignored. If popchips thought it was so innocent they would have stood by their ad and not pulled it. The fact that they caved proves it all, and complaining about how america is too pc for your liking isn't going to change that. suck it losers.

  27. 27

    Re: wahhhhhhh – LOL! Bill Maher wrote the most hysterical piece in the New York Times "Please Stop Apologizing". The new PC has made independent thought, and humor, where we poke fun at our differences, something that we have to apologize for. Because the delicate ears that heard our words just can't go on until we say we're sorry! LOL!

  28. 28

    From .05-.10 this was very funny. After that, not at all.

  29. sgn253 says – reply to this


    You are all PATHETIC. It is a joke. Yes Indians DO have that accent that Ashton is doing, if they have not grown up in an English speaking country. Just saying.
    On top of that, where do we draw a line then at making fun at people. The show SNL, would not exist. They make fun of every WHITE celebrity going. Is this offensive? NO. It's in good humor. Same as this commercial. If everyone got so 'offended', there would be no room for comedy. Get over yourselves and learn to lighten up.

  30. 30

    Re: tetrisguy – You're an idiot!

  31. 31

    How come nobody has a problem with that guy on SNL who darkens his face to play Obama? People need to stop being so g.d. offended over everything.

  32. vince says – reply to this


    yes people from India do talk that way. Get over yourself. Its called a fucking joke.

  33. 33

    Re: beccarooroo – Actually, I don't think anyone would care if an indian was racist towards a white man or christianity. In fact, people are offensive to Christians all the time. Eg. Nicki Minaj's Grammy Performance, Madonna's Super Bowl appearance, Gaga etc.

  34. 34

    People should be more worried about the ingredients inside of these pop chips more so than a frat boy playing dress up.

  35. Susanna53 says – reply to this


    He was just trying to play a character. Ashton Kutcher is so funny. Get real people!
    He makes me want to BUY POPCHIPS just for the dumb accusations of rasism. REALLY?
    I grew up watching Cowboy and Indians movies-where white actors painted themselves to look like NATIVE AMERICANS-AKA the real INDIANS of this country. No one said anything then-why are people so touchy these days? Laugh about it-it'll cure your insanity.

  36. Google says – reply to this


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  37. 37

    Re: jakeyplayRe: beccaroorooRe: bahbah – You have obviously misread my post, and that is probably my fault because if three people didn't understand it, they can't be wrong. For that I apologize.

    For some reason this whole thing has turned to an 'if you're not with us, you're against us' thing, and that's terrible because there are real racists out there and calling a commercial for pop chips one of them is an insult to the plight many minorities face today.

    Re: beccarooroo – I'm glad you also hold the HP icon to such high esteem and I can assure you I try my best to wear it honorably. I am a fierce proponent for tolerance, and my past posts on this site have shown that. I hope you understand that just because I didn't find the advertisement racist, that doesn't make me a racist. I'll be honest with you, that implication deeply hurts me. Intolerance is the single most dangerous entity on this earth, and though I may not know it to a degree that a person of color does, as a gay man I have seen just how damaging intolerance can be.

  38. 38

    Re: jakeyplay – Yikes, a Martin Luther King Jr. biopic played by a white person? I think we can all agree that that would be a catastrophe. But would it be racist? No. Martin Luther King Jr. was also a proponent of interracial relations and I think any time when someone from one race tries to empathize with another would make him proud.

    When I was younger my sister was enchanted with the film 'Mulan' and my mother dressed as Mulan for Halloween one year because she was pleased with the positive role model she was for my sister. Would you say this was racist as well? What about all of the little girls/women who dressed as Pocahontas? Is that racist?

  39. dano19er says – reply to this


    Ashton's hilarious!! Not sure what everybodys problem is. This is a typical accent thats been used in the movies. Shoot I know some Indians and they do sound like that. It's what I hear whenever I go into the Dunkin Donuts. Matter of fact any blind person listening wouldn't have any trouble telling that he was impersonating an indian(proving that indians do sound like that). His arguments suck. maybe Ashtons script wasn't culturally correct. I don't think he was trying to be . Maybe that would have been more offensive . Put it back on the air!!