Things are heating up so fast!
According to Us Weekly, Swift is on cloud nine right now:
[Image via Forty Seven/WENN.]
No more Mr.
Simon Cowell has made no secret of his displeasure with The Voice for adding a third night to their line-up, which directly pits the rival series against The X Factor in the ratings, and we guess he has decided he is done messing around, as the latter's new promo wastes NO time at all throwing some serious shade at its competition!
Ch-ch-check out at all the fighting words from X Factor regarding 'unseen talent' not being enough (above)!
The Voice is going to need some ICE for that burn!
But how desperate for ratings are they at this point to resort to this kind of marketing?