We're not so sure how to feel about this...
Tread lightly, Miz Paltrow!
It looks like a fashion forward starlet is about to steal your Goopy thunder!
Blake Lively is following Gwyneth's lifestyle lead and launching her own brand in the very near future!
Blake spoke with Vogue UK, revealing minimal details on the project, but did provide a few hints:
"It's something that will be launching in a few months and that I'm really, really thrilled about. The main element of it is that it's about storytelling and it's about living a very one-of-a-kind, curated life, and how to achieve that. There's nothing like it out there — it's without a genre."
"I have so many passions outside of acting and things that I grew up being good at and that I don't utilize when acting. Acting was something that my family did so I just kind of got into it by default, but there was so much that I cultivated, thinking that I wouldn't be an actor. It has been nice to have a separation from my show."
While mum's the word on her site's official launch, we can't help but get super excited for this new lifestyle brand!
[Image via Andres Otero/WENN.]