Oh, it's happening!
More than three months later and we're STILL talking about Miley Cyrus' VMAs performance!
Miley's eXXXtra raunchy showstopper made her THE most talked about celeb in the world AND it increased MTV's ad sales by a whopping 10%.
YUP. After a painful 6% decline, the network reported that they've raked in ad revenues of $4.86 billion for the quarter and it's all thanks to the millions of Miley's smilerz and haterz who just had to see her grind up on that foam finger!
Who knew a few tongue wags could have so much power??! LOLz!
Tags: business blitz, foam finger, gifs, miley cyrus, mtv, twerk, vmas