We know something is coming at Sunday's VMAs...
...and now we have a better idea of exactly what that might be!
Uh oh, Reese Witherspoon. Better watch your step!
When Gwyneth Paltrow introduced GOOP, she was introduced to a whole lotta haters! And it looks like Reese is headed down that road.
Well, hopefully not the haters road, but she is going to launch a lifestyle company!
Reese has reportedly hired C. Wonder president Andrea Hyde to be the CEO of her new lifestyle company set to launch in 2015!
We just hope Reese puts some southern charm on her new venture so it doesn't rub people the wrong way!
[Images via WENN.]