This is awful!
Here's the whole story (below):
"Like that Britney Spears shaved head moment, where it's sort of like, 'All right, you want me? Here you can have me, but I am going to be really ugly.' You know what I mean?"
And have you they did — maybe even more then all your followers bargained for! LOLz!
See the rest of his insta-explanation in the silly video (above!)