And the truth is finally REVEALED!!!
[Image via Kylie Jenner/Instagram.]
After Thursday's preview night baffled box office analysts with the highest premiere numbers of the entire year, Guardians Of The Galaxy continued to rocket its way into the record books this weekend!
Taking in an estimated $94 million - quite a bit more than the original predictions of around $65m - Marvel's newest team franchise was one of the year's biggest openers, behind only Transformers 4 and Captain America 2.
It also OBLITERATED the record for biggest August opening, previously held by The Bourne Ultimatum at $69.3m, and more than doubled the previous record for August IMAX ticket sales.
According to exit polls, women made up over 44% of the audience! That's more than any previous Marvel film, even The Avengers!
Hmm, if only we could put our finger on why… (See Above! LOLz!)