And he's just getting started!
Get the rundown (below):
Science is amazing — and if you haven't seen this yet, you need to!
Valspar paint is spending their cold hard ca$$$h in an amazing way to help colorblind people see ALL colors for the first time ever!
The paint company, along with help from agency FCB Chicago, are helping people who can't see all colors see them for the first time!
In their short Color for All film, the participants donned their snazzy EnChroma glasses, and their reactions to seeing colors are priceless! FCB Chicago's Todd Tilford explained what's behind the idea, saying:
"Valspar stands for color. We were tasked with finding a unique way for everyone to appreciate color to its fullest. Nearly 300 million people in the world are colorblind. At first, an idea of starting with the colorblind seemed impossible. Colorblindness is a physical condition without a cure. Our biggest challenge was to keep searching and believing we could find a solution. We found out that EnChroma was developing glasses that allow colorblind people to see color for the first time. So we just contacted them and started working together. Valspar stands for something more than paint. It stands for making a change for the better."
Wow! We were definitely under the impression that Valspar stood for paint, and now we stand corrected!
Ch-ch-check out the video (above) and be inspired! This is just SO awesome!