Get Off 'Er Ass
Filed under: Fashion Smashion > Legal Matters
Juicy Couture filed a lawsuit in Manhattan on Tuesday against Victoria's Secret for 'stealing' Juicy's idea of slapping a brand name on the backsides of sweatpants.
You know, cuz that's SUCH an original idea!
"The similarities are not inadvertent and are designed to capitalize on the success of Juicy Couture," says the Federal suit.
Juicy's also claiming that Victoria's Secret's practice of selling apparel wrapped in the shape of lollipops, bon bons and ice cream cones totally bites off the success of Juicy's Sweet Shoppe packaging.
Guess when money is at stake (i.e. the shopping dollars of the lovely young ladies), copying is NOT viewed as the ultimate form of flattery!
Whose side are U on, ladies???
Posted: April 30, 2008 at 11:27 am
Hmmm……yeah I think they copied
Re: K-Heart – Gurl, I go 2 private skool in tha Atl, THE center of rap culture and pervertedness. I WISH the gurlz had words on ther asses instead of being whorish and having guyz all over ther asses. Ugh so sick of sluts and lingerie so Im not team VS… But Juicy is snobby, stuckup and expensive, so not team Juicy… Team Walmart ppl! Woot!
I went to college in the early 90s and every university had their initials on the butt of sweat pants back then. If anything schools like UCLA should sue Juicy for copying their design
if youre gonna pay over 100 dollars on freaking sweat pants, you have no life. you can get the EXACT same crap in every other store for a WAYYYYY lower price. I don't get whats so special about JUICY!
Juicy, no doubt about it.
Vs is a cheaper, trashier version of juicy
victoria's secret, ALWAYS
Victoria's Secret
VS!!
VICTORIAS SECRET!!!!!!!!!!!!
pssh! Victoria's Secret. I love the pink dog - are they also going to sue walmart for making skank pants that say 'flirt' and 'hottie' across the butt? Or cheerleading magazines that have shorts that say 'cheer'? some people are effing ridiculous!
Ummm, JC has nerve. VS sells their their product. You can buy JC bikinis @Vs online and in catalogs.
Get a life, rich bitches!!!
This is the real question at hand……WHY DOESN'T THAT MODEL HAVE AN A$$
VS!!!! Juicy is over priced and way trashy.
considering the basis for the lawsuit, juicy had better sue pretty much EVERY young women's clothing retailer…
hahahjuicy should lose terribly. how many other companys , WALMART included, have words on the ass? and this has been going on for YEARS.
jeeze people will sue over anything
victorias secret!! fuck juicy
this is total bs. Shut is juicy!! my school has been posting names on the backsides of sweatpants long before Juicy was even a "designer" brand. U gonna sue them next?? Get off your high horse, and deal with it. You guys are barely original.
Well I have VS Pink sweats, with writing on the butt,and I like them,and I like VS. I don't have any Juicy stuff,but I like some of there stuff,I don't think I would ever buy pants that say Juicy on the but though lol. But it's not just VS who is "copying " Juicy,lot of other brands do it too. Like "Roots" in Canada , (which is worn by many celebs, look on there site! haha )
Re: Sassy – yeah, because the word "juicy" is so much more original! juicy couture is ridiculously over priced. anyone who thinks it's okay to spend $130 on an out-dated velour track suit is a moron!
also, i used to work for Nordstrom, and juicy is even being sold as children's clothing! so now vapid botox-addicted mom's everywhere can dress their little angels in over priced clothing displaying provocative phrases across their 8 year old's ass! Classy. Juicy even makes mini versions of their popular handbags geared toward children. The price, only $95 - $140! And you should have seem some of those spoiled kids screaming and crying when if their parents didn't buy it for them! Talk about teaching your children values. truly disgusting.
Victoria's Secret!!! Juicy is way too expensive and VS stuff looks better too.
I wear both companys,
but i am definitely on Victoria Secrets side,
because i have been wearing clothing with stuff written on the
ass for YEARSSSSS!!! The ones that said stuff like angel, devil, all that shiz.
In fact, im wearing victorias secret underwear and juicy pants now hah
mii support totallii goes to viickii's secret cuz iits more affordable
nd its totallii cute
duh
=]
well then maybe universities across the nation should sue Juicy b/c they've been putting their call letters on their own university sweatpants long before Juicy ever did…. Juicy needs to get over themselves. They weren't the first and they won't be the last.
JUICY all the way!
VICTORIA'S SIDE!
Hello! Sticking juicy on the ass is waaay lame, and is waaay not a trademark, every fucking store has done that.
Victoria secret was even lame enough to do that, which shoudn't be a big deal because they are ugly ass pants anyway.
stupid idea to sue eh…
seriously.. juicy would need to after all the other clothing company that has writing on the back of sweats or whatever… hope they lose the suit..
Juicy, that is soo true!
Doesn't Gap do the butt thing too?
team victoria's secret, it's my fav store!
Do you know how many companies slap logos on the ass? Seriously… I'm sure JC is losing a lot of money to Victoria's Secret (because JC clothing sucks), so this is a cheap ass way to try and hurt VS. Personally, I love VS and I constantly shop there. Juicy Couture is on its way down and this is a sign that they are getting desperate. If they were doing well, they wouldn't be doing this….
I KNEW this was going to happen way back at Christmas time when V.S. released a bag nearly identical to a Juicy Couture daydreamer…V.S. has been ripping off Juicy's ideas for a long time now. But honestly, it's not just V.S. that has been copying Juicy's style. And immitation IS the sincerest form of flattery, right??? I don't think Juicy has a chance of being able to prove in court that their ideas were stolen.
Juicy of cooooourse
juicy.
vs clothes are cheap…. but love the sexy little things underwear and bras lol
Juicy! Maybe VS can start putting their logo on the snatch area.
juicyyyyyy
JUICY COUTURE ALL THE WAY!
They have WAY better clothes than cheap VS.
I think there should be legal action taken against anyone who wears Juicy on their ass. oh so tacky.
juicy, victoria dont tell nobody sooo stole the idea.
they are both cute, but it was juicy's first.
sorry vs.
I think that is a load of BS. If that is the case lets sue all other brands with some kind of print on the ass. That's like saying, whomever was the first to come up with graphic t's ought to sue anyone else who tries. Why are they bringing this up now? It's a little late in the game…..Hmmm I wonder if their business is tanking?
then they need to sue walmart and target and just about every other store out there selling clothes! EVERYONE has copied this 'fashion'..how can juicy claim to be first? i am from the Uk and it has been fashionable for about 4 years there! (they should sue them for being 4 years 'behind' ha ha) x
Victoria's Secret! Why doesn't Juicy go after Abercrombie and Hollister as well? They have done the same thing. Juicy is just mad b/c VS's line is a lot cuter and actually affordable to us po' folk.
can i sue both of them because i used to own a pair of cheerleading shorts 15 years ago that said "cheer" across the ass? what about jeans that say true religion on the ass? what about the gap sweatpants that say the same thing? pathetic!!!!! juicy you did not invent words on asses — i think that was probably a guy in a tattoo parlor!
Juicy! VS is trying to do cheap imatations, As the juicy stuff costs approx 50$ more. GOOOOOO JUICY!!!!!
Juicy will loose. That was done by frekin' Oakley in the 80's, hell we even had high school sweats with our HS name on the ass. Nice try, hard up for cash much, Juicy?
Juicy SUCKS!
Here's an idea: Both companies agree to stop producing TACKY garbage like this.
theres no way thats juicys original design
and as much as i love it, its so expensive
Re: chelle – Ugh, walmart? Yuck. Juicy all the way.
Re: rich bitch – I so agree. All people who are complaining about the price of juicy are poor losers.
JUICY
they will sue anyone. they even sued lancome for "juicy tubes." they are probably looking to create their own line of make-up
VICTORIAS SECRET!
Juicy sucks
why is her butt so flat, there is almost no difference between it and her legs. she is not "juicy" enough to wear those pants. they could have found another girl with a better butt………
First of all, Juicy was not the first to print words on asses… Strippers began that trend, and they maintain that trend. Now, unfortunately, heathy women and tweens who used to have potential, find it "fashionable" to emulate strippers. If Juicy wants to claim responsibility for this embarrassing and trashy trend, then perhaps they are opening themselves up for lawsuits from parents who are horrified their lil girls grow up to be sex workers… instead of doctors, lawyers, teachers, or anything else they would desire, if they were not so obsessed with being trashy-looking sluts. While VS has also chosen to embrace the disgrace, it was only in a desperate effort to appeal to the younger generation. Hopefully, after the announcement that VS will cater to an older, more sophisticated crowd, they have learned their lesson, and will avoid trashy exploitation in the future. Juicy's lawsuit is not really rooted in VS's younger line, but instead, a result of their over-priced hooker look, which is not going to be in style forever. A major backlash against the trashy look is brewing…
tough…i wear both but juicy SO didn't think of words across the buttt..A&F does it 2
For those of you who THINK Juicy C. is a better brand you've been suckered in by something called "perceived value". It's a total marketing ploy and anyone with a degree in business, advertising, or marketing knows this…
Companys will slap higher prices on their clothes and people (mostly the wealthy, celebs, debutants, J.A.P.S., et al) truly believe they are getting far superior clothing when the reality is ALL of the clothes - V.S. and Juicy are put together on some assembly line in Southeast Asia by some little hungry kid making $5 a day.
J.C. is cheap looking and overpriced… and the marketing of the term Juicy is totally lame. And well, VS is just cheap and slutty looking.
definitely VS! juicy couture is soooooooo trashy
JUICY!
Re: esaksyMAMA – oh god!!! ppl like you suck soo much
VS. Seriously, Juicy? forget it. overpriced garbage, screams trashhhhhh. suing over logo placement? wtf? its ok, just makes the company seem more retarded.
juicy!!! they had it first!!!!!!!!!!
Juicy's getting old, I'm sick of it. PINK at V.S. just came out with an awesome new floorset.
victorias secret rips everyone off!!!!!
JEALOUS BITCHES JEALOUS BITCHES JEALOUS BITCHES!!!!
1. I DO NOT WEAR THE PANTS THAT SAY "JUICY" ON THE BUTT, I WEAR THEIR CUTE DRESSES, COATS, BIKINIS, ETC.
2. I AM A GREAT ROLE MODEL FOR MY GIRL, I AM WELL EDUCATED, BEAUTIFUL, AND A GREAT HOMEMAKER, WHAT MORE COULD YOU ASK FOR IN A MOTHER?
3. OH YEAH, HAMPTONS GIRL….. HA HA HA MY SANTA BARBARA KICKS HAMPTONS ASS, YOU THINK THE HAMPTONS IS AS GOOD AS IT GETS? FUNNY!
I love them both but yeah - tons of companies put stuff on the butt of sweats and shorts. In multiple countries too!
They both stole the idea from the uniforms rowers wear! I had my team name slapped on my ass before Juicy and VS decided to give it a go.
PINK!!! Their stuff is so cute why would anyone want to wear trashy juicy? BARF!
im for victoria's secret, i cant afford JUICY.
Juicy is ridiculous, I guess now that all the "rich" families are getting their overpriced homes foreclosed on, that doesn't leave enough money for their spoiled teenagers to buy tacky ass clothes. Now they have to sue VS for the loss of the teenage allowance market. Their clothes are so tacky, remember, people who actually have money, don't buy clothes with brands splashed all over the place. That's what people with credit cards buy.
JUICYALLLL THE WAY
I love juicy couture & i wear everything from them
I love VS but I hate how they copy Juicy Couture. i would never buy anything that looked like a Juicy knockoff. Anything but the real thing is just tacky.
UHH
IS IT ME OR
THAT ASS IS NOT JUICY!!!!!!!!!!
My goodness! Why complain Juicy? Juicy Couture is built on an empire of thousands and thousands of teens that drool over your products. I'm not bashing on Juicy, but come on. Tons of little girls out there sport their little hand bags jus because it says juicy on it in big bold letters. I agree, some Juicy Couture bags are beautiful, but really, most of their apparel are trashy. Juicy apparel also sports a huge price tag which should relaly be ten times less than what it is now.
Suck it up Juicy. Essentially everything is a spin off of something else.
Effing industries.
Re: esaksyMAMA –
You're kidding right? I hope this is sarcasm.
GO JUICY !!!!!!!!!
Are Juicy's sales suffering because of it? Um, probably not!!! They need to get over it.
JUICYY!!!!
okay i dont think its worth a lawsuit
but im a huge fan of juicy
and there clothes are amazinggg!!!
not that i dont like victoria secret
its just that a lot of ppl do copy juicy
and why do that when u could be original
and not cause problems like these?
viva couture! ♥
Definitely Victoria's Secret's side… Juicy is being completely sue-happy to the point where it's ridiculous. Even Target has those sweatpants-with-words-on-the-ass now.
lame.. i bet the la allys had the print on the ass waaaaaaaaaay before juicy.. get over it.. you people are still making money no matter what… mo money mo problems.
Words across the butt are tacky whether it comes from VS or JC. It is inappropirate for girls and looks stupid on their Moms.
Juicy man!
Juicy couture are absolutely right to press charges against victoria secret
what happened? they run out of ideas and they steal others now?
hehe
Juicy did it first, Vic S is a mother fuckin copy cat. BUT have you guys seem Parisians rip off of Vicorias secrets clothing line, theirs is something like love by V/S and parisians is University of Love. the shit looks JUST LIKE V/S's shit
VICTORIAS SECRET IS HOTTTTTTTTTTTTTTTTTT
VICTORIAS SECRET IS HOTTTTTTTTTTTTTTTTTT
VICTORIAS SECRET IS HOTTTTTTTTTTTTTTTTTT
VICTORIAS SECRET IS HOTTTTTTTTTTTTTTTTTT
VICTORIAS SECRET IS HOTTTTTTTTTTTTTTTTTT
VICTORIAS SECRET IS HOTTTTTTTTTTTTTTTTTT
VICTORIAS SECRET IS HOTTTTTTTTTTTTTTTTTT
ALESSANDRA AMBROSIO IS THE BEST!!!!!!!
ALESSANDRA AMBROSIO IS THE BEST!!!!!!!
ALESSANDRA AMBROSIO IS THE BEST!!!!!!!
ALESSANDRA AMBROSIO IS THE BEST!!!!!!!
ALESSANDRA AMBROSIO IS THE BEST!!!!!!!
ALESSANDRA AMBROSIO IS THE BEST!!!!!!!
ALESSANDRA AMBROSIO IS THE BEST!!!!!!!
LOVE THE MODELS AND THE STUFF
Teenage girls have been doing the butt thing way before Juicy or VS did. They think they need more money………blah………. Juicy is so over rated and boring!!
Juicy is so much better , all you people saying " Oh VS Pink rocks ! " must be too poor to afford a sexy terry Juicy track set . So much better than that cheap shit Victoria's makes . VS + all those other brands are just biting on Juicy — The ORIGINAL .
Ridiculous ….. whoever was the first brand to label on the front of sweatshirts? back of t-shirts, top left corner of sweatpants ? … gimme a break.
What company or university campus clothing line didn't put writing on the back of sweatpants? … wasn't this trendy 5 years ago? ….this lawsuit is a waste of money and time.
Go Juicy!
Juicy is overpriced garbage for hi-priced skanks. Victoria Secret is at least sexy.
JUICY FOR LIFE BITCHES!!!!
FUCK JUICY COUTURE! I paid 200$ for one of their overpriced, cheap sweatsuits, and it started to tear a month after I purchased that $hit. They ain't never getting one cent from me again! They are suing just because they don't sell like they used to, because it's no longer popular. Ed Hardy is next!
As the saying goes, everyone loves a JUICY girl!
juicy of course, i called that law suit
Boycott Juicy for being such tards. Sorority girls have been wearing their letters on their tushies since the late 80's.
Juicy girl for life!
VICTORIAS SECRET!!! juicy is being stupid cause so many brands have done it.
-
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btw the word "juicy" on your ASS is definitely more tacky than "pink"
most def on juicy's side. im sry i love VS but.. its true. the whole candy thing..
is totally juicy;s idea!!!
btw
when you go to a juicy store, you can actually eat the candy inside te huge glass filled jars.
of ourse theyll look at you with a stink eye. but do it its funnn! lol
I think thats crap!! First off juicy couture may have had the oringinal idea, but unless they pattoned it that no one else can put things on the back of pants then they cant say anything. If they are in the process of pressing charges against stealing ideas, they might as well sue or persucuit the other 15-20 st0res who contributue to putting labels on the back of their pants. And for packaging. same thing. would they sue a candy st0re for candy wrapped like theirs??? They are just cared that victoria seret sells more then them because its good quality clothing that is affordable to young girls!!
THE STUCK UP BITCHES THAT WEAR JUICY CAN JUST SUCK IT UP AND DEAL
and go suck cock on the street for $5 while they're at it
VICTORIA SECRET SELLS JUICY COUTURE!!!
Perez, you and I both know that the people buying VS suits probably don't even know what JC is. In my opinion it's two different target markets.. middle aged, blue collar soccer mom and a stepmom that's young enough to be an older sibling, and whom has never done laundry.. she dry cleans everything!!!
It's like peeing your pants and trying to trademark the "look".. like you were the first to sport it.