Levi's News Archive
Someone just bought a piece of the late Heath Ledger.
The actor's busted old and dirty jeans he wore in Brokeback Mountain just sold at auction with the winning bid being somewhere around $21,000.
Nate D. Sanders Auctions sold the 34 x 36 inch Levi's 501 XXs along with a pair of leather gloves that had "Ennis," his character's name, written on them in black faded marker at a price twenty times the original asking amount.
Considering Heath later went on to win an Oscar posthumously, we can only imagine how much these will be worth in years to come.
[Image via AFP/ Nate D. Sanders Auctions.]
Beam us up, Scotty!
…To the land where there are just a billion clones of Zoe Saldana roaming around.
The Stark Trek Into Darkness actress is on the cover of Allure's June issue wearing a silk lace and satin Gucci top, her natural curls, and a gorgeous smile, which is so much more than what she wears in the issue's spread!
In one pic, she goes topless, wearing nothing but a pair of old Levi's, and in another, she is COMPLETELY butt naked, apart from a gold cuff by H. Stern
Of course, with a strategic pose, we're just a couple inches from seeing everything. Now, why didn't they pick that pic for the cover???
See the rest of the sexy spread as well as some fun BTS shots (below)!
[Image via Allure.]
Nicole Richie looked fedorable as can be this weekend while shopping for kids clothes at Eggy boutique in the City of Angels.
A black wide-brimmed hat, House of Harlow 1960 sunnies and Balenciaga bag completed Nicole's therapeutic retail jaunt.
Nicole ended up walking away with two bags full of what we could only assume was super cute clothes for her daughter and fashionista-in-training Harlow.
[Image via XposurePhotos.com.]
Even covered up, she still looked hawt in her flowy top, skinny jeans, studded Chloe booties and aviators.
And who doesn't love naturally windblown hair?!
Her main man looked unassuming in his Levi’s and t-shirt.
It’s always good to see Heidi out and about, looking happy and showing off that supermodel smile!
[Image via Ramey Pix.]
West coast meets east coast!
Rihanna flew from LAX to JFK on Monday and she went from California casual to New York chic!
First, she departed from the City of Angels rocking a studded Coal N Terry Levi's wolf jacket around her waist, a Vans sweater, J Brand jeans, and Timberland boots.
Then, later that night, she landed in the Big Apple with a fancy fur coat, black Dolce & Gabbana bag, and shades to keep her cool.
Gurlfriend was ready to rock the music studio where she went directly from the airport to record what we can only hope is some new tunes!
We may be shining bright like Diamonds, but we can never get enough new music from RiRi!
Look (below) to get an even closer peek at Rihanna's airport style!
Because when we recycle, we are changing the world!
Will.i.am has teamed up with Coca-Cola to launch Ekocycle, a new initiative to encourage consumers to recycle by launching eco-friendly fashion with brands like Levi’s, New Era, RVCA, Case-Mate and Beats by Dr. Dre.
To produce Ekocycle-licensed gear, the brands' products must be made from at least 25% of recycled products, like bottles or cans.
Will.i.am was moved to do this by the thought of sustainability and how to make these products popular. He said:
"I’m motivated by the goal to redefine in popular culture the purpose and participation of the consumer and companies. Right now, there’s a disconnect. If I’m a consumer and I purchase a product, someone makes a profit and that’s it. I value the product but I don’t value the community. That’s not right and it’s weird. In actuality it should be, ‘I’m a consumer and this is my community and I support this product and brand because they make my community better.'"
We couldn’t agree more!
Both New Era and Beats by Dr. Dre partnerships were unveiled in July, while the other participating companies were announced on Wednesday.
Debuting in April, Levi’s limited-edition men's 501 jeans are made from 29% of recycled waste and will have a price tag of $128.
New Era is scheduled to release a 42% recycled 59Fifty fitted hat and a 9Fifty strapback in Spring 2013 and will run between $30 to $45.
RVCA designed boardshorts made from five plastic bottles and will retail for $65.99. They plan to release more products, including items for women, next year.
The Beats Ekocycle headphones contain 30% of recycled materials and will set you back $349.95. Case-Mate is the only brand going all in with a $35 100% recycled phone case.
Besides helping the environment, Coca-Cola will give $1 million over five years to community recycling centers.
This sounds like such an amazing thing, and it’s been around since July! Whatevs. At least it’s gaining popularity now because this is something everyone can get behind!
Ch-ch-check out some of the Ekocycle products (below)!
[Image via WENN.]
The conservative commentator came up with the idea in 2011 while researching fashion industry advertising, specifically Levi's, that celebrated protests in Europe and the Middle East to sell their products.
Beck was also flabbergasted by the fact that America's favorite garment