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TI's AKOO Tells Time With G-Shock

| Filed under: Fashion SmashionT.I.Watches


After spending 9 months in jail, TI is wasting no time getting back to work with his clothing line AKOO.

In the middle of March AKOO will be releasing a limited edition signature chronograph watch with G-Shock.

AKOO co-founder Jason Geter says TI's "prison time is definitely a challenge in trying to build our brand right now. But so is the celebrity thing, and that’s what we tried to address from the start. In this space you have the gift and the curse of being yet another artist-driven fashion brand. There’s so much of that, people expect it to fizzle out quickly, so we are killing that idea with quality.”

Only 1,000 of the purple and gold accented watches are being released and will retail for $180.

[Image via Fame Pictures & Akoo.]

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