Home Videos Photos

Crocs Introduces New Shoes & New Ads To Stay In The Game

| Filed under: Business BlitzShoes! Shoes! Shoes!

crosads.jpg
crocsnew.jpg
crocsmennn.jpg

Looks like Crocs is slowly trying to reinvent itself. And this time, it's with the help of their new ballet flats.

The new shoes still offer the no-slip sole and are made out of their rubbery material, but will be produced with different details like a peep toe look or a sling back option.

Crocs CEO John McCarvel reveals:

“If we make it a little bit more stylish, then we start to appeal to a larger audience.

We have a great line of product and we have a really good vision for where the brand is going.

With great product, coupled with an edgy, fun and a little bit different ad campaign, you get a reaction. What we’ve seen so far has been very positive. We’ve been happy with [the response]."

The company is also offering some loafers for men, new flip-flops for women, and slip-ons for the kiddies.

What do U think of the company's latest ads featuring their new “Croslite” character with the slogan, “Feel the Love”?

Tags: , ,

Email this  »

Comments are closed.