On Thursday night, Marc Jacobs launched his new male fragrance Bang at London's Harvey Nichols department store.
To help him celebrate, celebs including a non-mushy looking Mischa Barton and the always fabulous Beth Ditto made an appearance as well as models Daisy Lowe and Jesus Luz.
Looks like it was quite the fashionable pAArty.
[Image via Matrix Photos.]
Tags: bang, fragrance launch