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Finally! An R-Patz Inspired Underwear Collection!

| Filed under: AnglophiliaWacky, Tacky & TrueFashion SmashionRobert PattinsonCollection's Bureau

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What took them so long!?

British department store Marks & Spencer has announced they will be launching a new underwear collection inspired by Robert Pattinson.

The undies, appropriately called the R-Pants, are designed to be worn under skinny jeans. The department store hopes the line, which debuts in September, will appeal to a younger and fashion-savvy audience aka Twi-hards.

Not a bad marketing strategy if you ask us.

Unfortunately, M&S were unable to book Rob to model his undies in the ad campaign. Sad.

Maybe they can get a look-a-like.

[Image via WENN.]

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