Home Videos Photos
PerezHilton CocoPerez Movie News Celeb Babies PerezTV Contact Perez

Ralph Lauren Goes High Tech

| Filed under: Fashion SmashionBusiness BlitzRalph Lauren

Ralph Lauren knows how to celebrate. And spectators at their New York and London locations, on Madison Ave and New Bond Street, will get to witness that firsthand.

To celebrate the 10th anniversary of its U.S. e-commerce business and also the launch of its UK e-commerce site, they're putting together a Four-Dimensional light show tonight at the two flagship stores.

Basically, viewers will get to see a 4D show right outside the buildings which will include visual effects as well as breezes and scents of Ralph Lauren perfume timed throughout the show.

Check out the clip above to see a behind-the-scenes view of what it takes to create the effects.

And if you’re interested in seeing what it all might look like, check out a similar show put on for Sony in Madrid earlier this year after the jump. Amazing!

Tags: , , , , , , ,

Email this  »
Carrie Underwood's Pregnancy Style!
Lupita Nyong'o's Greatest Fashion Hits In Honor Of Her 32nd Birthday!
Worst Dressed Celebs Of The Week!
Stars Show You Their Best #WhiteAndGold And #BlueAndBlack Dresses!
BRIT Awards 2015: The Hottest Red Carpet Arrivals
Zendaya's Hottest Red Carpet Looks!

Comments are closed.