Home Videos Photos

Lacoste Makes Polos Glamorous

| Filed under: Fashion SmashionAd Campaigns

lacoste-spring-ad-campaign-spring-2011-3.jpg lacoste-spring-ad-campaign-spring-2011-4.jpg lacoste-spring-ad-campaign-spring-2011-1.jpg lacoste-spring-ad-campaign-spring-2011-2.jpg

The croc is getting fancy!

After 5 years of using the same tagline, Lacoste decided to try something new for 2011.

The label recently unveiled their "unconventional chic" spring ad campaign showing models Anja Rubik, Liya Kebede, Jon Kortajarena, and Noah Mills wearing polos over sparkling evening gowns and suits.

CEO Christophe Chenut explains:

"We’re showing that you can be chic in a different way, not just when you are dressed up for a party or for the office."

Well it's definitely different, but would anyone actually wear a polo over a fancy outfit?

We don't think so.

Tags: , , , , , , , , ,

Most Iconic Red Carpet Fashion Moments EVER! The Good, The Bad & The Ugly!
Sofia Verfara Flaunts Her Best Assets On The Red Carpet
Emmys 2014: After Party Looks!
The Red Vixens Of The 2014 Emmys: It Was The Trend Of The Night!
Emmys 2014: Last Year's Fashions!
Best Dressed Celebs Of The Week!
Email this  »

Comments are closed.