First there was Justin Bieber nail polish and now there’s going to be Bieber perfume!
The Biebs knows what his lady fans want and that’s anything Bieber related!
So Justin is releasing a perfume for the ladies called Someday. He reveals:
"Let's be real, the way a girl smells is very important to a guy! I have such a deep connection with my fans, so creating a fragrance that I personally love is another way I can bring them closer to my world."
And it gets better! The scent is being marketed by the charity Give Back Brands and it’s estimated he’ll make millions to share with several charities like the Make-A-Wish Foundation.
Bieber goes on to say:
"Not only am I able to create a fragrance for all my fans but I am able to give back to charity, which is a huge priority for me. The people at Give Back Brands really get me, and what I represent and care about."
As for the perfume, it comes in a bottle with a heart-shaped flower top (would you expect anything else?) and includes removable charms.
And Justin was very hands on with the whole thing as he reveals:
"They really let me take the lead on the entire project, because I know my fans better than anyone - from working with the team on the development of the fragrance itself to helping to design the bottle and packaging."
The fragrance will range from $35 to $45 to $55 depending on the bottle size and a a special treat there will also be a hair mist for $20 and a body lotion for $25.
The tweens are going to be in Bieber heaven!
[Image via Robert Mitra for WWD]
Tags: charity, collection, fragrance, perfume