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Your First Look: Pulse By Beyonce Fragrance Campaign

| Filed under: BeyonceAd CampaignsFragranz!

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That didn't take long.

Less than a day after announcing her plans to release a new scent this fall, Beyonce's released the first ad for Pulse.

Bey tapped Lionel Gasperini to shoot the print campaign and Single Ladies music video director Jake Nava for the commercial.

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[Image courtesy of Coty.]

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