Shopping for American Apparel online is about to get easier.
The hipster retailer is teaming up with eBay to launch their own storefront on the auction website starting in September.
When asked about the reasoning behind the new partnership, CEO Dov Charney explained:
"There are more than 30,000 searches for American Apparel on eBay each month and right now those customers are not buying from us directly. I’m excited to connect that demand with our vertically integrated production and distribution platform to create a new revenue channel for American Apparel."
Is it really that difficult for people to go their actual website AmericanApparel.net???
Besides, we all know the real reason why people are browsing eBay for American Apparel: to get it for less.