Ryan Kwanten has been tapped by Bon-Ton to be the face of their private label MAMBO.
Bud Bergren, president and CEO of the department store said of their new "Mambassador":
"We are very pleased with our partnership with Mambo and excited about being the first retailer in the US to offer this iconic Australian surfwear/streetwear brand. We believe Ryan will be an outstanding ambassador for this brand – and certainly one this customer will relate to. I am sure our younger customers will be thrilled, not only with the Mambo line, but with the exclusive designs Ryan will be creating for us."
The True Blood hottie added:
"I grew up with Mambo – my very first pair of board shorts were Mambo. I have been living in the US for 10 years now and when the opportunity came up to work with Mambo, not just in designing a few of their t-shirt graphics, but in launching Mambo in the US with The Bon-Ton Stores, I couldn't resist."
The entire Mambo line hits store just in time for the spring season.
Tags: bon ton, bon-ton, mambo, ryan kwanten, true blood