The newly revamped collection reflects the seven-time Grand Slam champ's personality and features designs that incorporate her love of watercolor, art and even original prints of seasonal themes, motivational words and her own personal philosophies.
Venus said of her line:
"EleVen is really about being better than a 10. It’s bringing your personal best which makes you an 11, and not accepting the standards of what is considered the best…It’s overcoming defeats and being a champion in life. If you don’t look good, you won’t play well.”
Venus is giving a sneak peek of her collection when she hits the court this week at the Sony Ericsson Open in Miami and this is just the beginning.
For the summer Williams will serve up a collection inspired by the French Open, Wimbledon and the Summer Olympics and U.S. Open-inspired designs for fall.
We can't wait to see what Venus has to offer!
[Image via WWD.]