Here's two things we never thought would go together: H&M and luxury.
According to Sweden's Dagens Industri the fast fashion chain is working on more high-end line than their current COS or Collection of Style.
When asked if there was any truth to the report an H&M spokeswoman responded with neither a confirmation or a denial, only:
"We are constantly looking at new ideas; it’s a natural part of our work. However, there is nothing new that we can [talk] about for the moment."
In that case, to be continued…
[Image via AP Images.]
Tags: collection of style, dagens industri, fast fashion, h and m, hm, luxury line, rumor