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British Vogue Festival Targets General Consumer!

| Filed under: Rachel ZoeStella McCartneyVogueTom FordDiane von FurstenbergLily Cole

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Buy your golden ticket now for the mere price of $450! Oh wait…too bad, they are already sold out!

The British version of Vogue is putting on their first ever Vogue Festival, featuring panels headed by fashion royalty Christopher Bailey, Tom Ford, Stella McCartney, David Bailey, Natalia Vodianova, journalist & chef Nigella Lawson and Marigay McKee of Harrods.

The fashion fest takes place April 20 & 21 at London’s Royal Geographical Society.

Editor in chief of British Vogue, Alexandra Shulman, has imagined a Vogue-centric fest for years, but only recently put her musings to fruition:

“We have a lively, engaged, glamorous constituency who will be able to hear Diane von Furstenberg talk about her life and times; ask Natalia Vodianova, Lily Cole and Jourdan Dunn what modeling is like, and listen to Rachel Zoe and Livia Firth talk about the red carpet.

I also wanted to get a sociological element into the program — and look at where fashion intersects with the world we live in.

It’s about showing what Vogue is, and why it’s different from other titles.”

It’s unclear as to whether this event - which takes place April 20 & 21 at London’s Royal Geographical Society - will actually be open to the general public, or only to gold ticket members…

we obvi hope the former, otherwise we think Vogue will miss their own point.

Do U think this is a smart move for British Vogue??

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