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Introducing The Fanny Pack For Your Rack: The JoeyBra!

| Filed under: Wacky, Tacky & TrueFashion Smashion

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The days of using your cleavage as a catchall are OVA!

Designed by two University of Washington students and named after a baby kangaroo, the JoeyBra prides itself on being:

"The first sexy, yet functional pocketed bra that will allow you to leave your purse behind and hit the dance floor without ever having to worry about the safety of your valuables."

The pocket will hold most cellphones, ID, key, and other small items regardless of bust size and only costs $19.99.

It's a pretty genius design if you ask us.

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[Image courtesy of JoeyBra.]

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One comment to “Introducing The Fanny Pack For Your Rack: The JoeyBra!”



  1. 1

    that's one way, but can be limited to what outfit you're wearing. For more versatility and to keep sweat away that can break your phone …as well as avoiding cell emissions near your chest…try my patented PortaPocket :) It's a hands-free carrying case system that will make your life easier & bring you peace of mind. It works almost anywhere on your body….thigh, calf, ankle, arm or waist and under or over your outfit. Super comfy, sweat/moisture resistant, and easy to use. Best part is…the pockets are detachable & interchangeable so you can swap out sizes to fit different things on different days AND get the pocket in your two hands while getting things in/out of it so there's no need to lift one's skirt or dress and make any kind of presentation …just wear the system closer to your hem and you're good to go! a PERFECT solution for going out, working out, travel and every day. Fits ID, cash, cards, keys, cell phones, lipstick, tampons, medical devices, more. Sparkly *bling!* designs for fashionistas, or original/plain styles for practical gals. ♥! see what I mean at xoxo