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Wanna Smell Like Bond, James Bond?

| Filed under: Film FlickersFragranz!

james-bond-007-fragrance-releasing-august-15-harrods.jpg

Now U can!

It's been more than a decade in the making, but Eon Productions and Procter & Gamble Co. are finally ready to release the James Bond 007 fragrance next month just in time for the new Bond film, Skyfall.

Bill Brace, VP of P&G Presige fashion brands explained their choice of scents:

"The aromatic feugere fragrance family came to prominence in the Sixties — it was unmistakably masculine — mossy and ferny. But that was awhile ago, so we wanted to move it on and give it much more modern and sophisticated shell, which is why there’s fresh apple, cardamom, sandalwood and vetiver."

The fragrance will be sold in midlevel markets, like Kohls and Sears, for the very reasonable price of $30 for a 30ml bottle, up to $60 for 125ml.

Keith Snelgrove, Eon’s global business director, said that they are thinking long-term for the brand, although no other details were given.

We can't wait to get a whiff of this concoction and smell all the secret agent men on the streets!

[Image via James Bond 007 fragrance.]

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