Home Videos Photos
PerezHilton CocoPerez Bruce Jenner Kim K. Boobs PerezTV Contact Perez

Olivia Wilde Teams Up With Alternative Apparel For Charity

| Filed under: Fashion SmashionInspirationOlivia Wilde

oliviawilde-wearing-message-bag.jpg

Using fashion to raise money for charity is always a great idea!

Olivia Wilde got together with her friend/partner, Barbara Burchfield, fashion retailer Shopbob, and Alternative Apparel on Monday at The James Hotel in NYC to promote a super cool Message Bag that was sold for charity.

20% of the bag's proceeds went to the Academy for Peace and Justice, a secondary school in Port-au-Prince, a Haiti funded by Oscar-winning filmmaker Paul Haggis' charity and Artists for Peace and Justice.

Head of buying for Shopbop, Darcey Penick is very ecstatic about the bag, she said:

"While we always start with product and we love the Alternative bag, we were particularly excited to have this bag on site because it was such a great charity and cause."

Over 600 bags were sold, and the goal to furnish a classroom was met.

Now, the Message Bag is getting the charity a step closer to paying a teacher's salary or sponsoring a class.

How cool!

The bag is very cute, so we're not surprised if it would've sold without having a charity attached to it.

Fashion can really make a difference!

Check out pics of the Message Bag and The Behind the Seams: The Making of the Message Bag video (below)!

Your Reaction?

Tags: , , , , , , , , ,

Email this  »
White House Correspondents' Dinner 2015: All The Red Carpet Looks You Need To See!
Worst Dressed Celebs Of The Week!
Best Dressed Celebs Of The Week!
20 Of Gigi Hadid's Sexiest Snaps Ever!
ACM Awards 2015: The Hottest Couples On The Red Carpet!
ACM Awards 2015: All The Fashion & Red Carpet Looks You Need To See

Comments are closed.