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Will.I.Am & Coca-Cola Are Teaming Up For An Eco-Friendly Collection!

| Filed under: Fashion SmashionCollection's Bureau


We're always down with some green ideas!

Will.i.am and Coca-Cola recently teamed up to launch a range of eco-friendly attire and accessories in hopes to increase recycling.

How cool!

Given the name, Ekocycle, the line will feature gear and accessories made from recycled materials, and a series of headphones with Beats by Dre, which is also expected to launch this fall.

But that's not it!

The brand is also collaborating with New Era for a collection of eco-friendly hats that are due to drop in 2013.

Being environmentally-conscious has never had so much swag!

[Image via WENN.]

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