This moment is So Special!
"They asked me, 'What do you feel is a real extension of you?' And I said, 'There’s nothing more synonymous with Nicki Minaj than a pink wig. If I could get that on the bottle, that would really make me feel like this fragrance is a part of me — my history and my future."
The design team heard Her Minajesty loud and clear and when they came back with the renderings, Nicki nearly passed out from excitement, adding:
"I was thinking to myself, it’s going to be traditional, it’s going to have a regular bottle, a regular top. But I had never seen anything like this. My fans are always anticipating what I’m going to do — they’re used to me surprising them with craziness. I know my Barbz — what I call my fans —are going to freak out about this. It’s like a doll, almost."
Nicki hinted early on that her fragrance is going to smell like "angels playing", but she also wanted it to be something the market hasn't had a whiff of yet.
The final concoction, according to the Starships singer, is "an amazing combination of a playful feeling as well as a sultry feeling that lingers on", which in fragrance terms translates to an intoxicating floral musk.
Other notes included in the eau de Minaj are: star fruit, Italian mandarin and succulent boysenberry, lotus flower, jasmine petals, vanilla, caramelized pear, musks and woods.
When the Pink Friday scent wafts into department stores later this month, Barbz can expect to pay $49 for a 1.7 oz. bottle and $59 for a 3.4 oz. bottle with a body lotion for $25 and a hair mist for $22.
They can also expect a massive multi-media campaign, including print ads shot by Howard Huang and commercials directed by Benny Boom.
We can't wait to feast our eyes on those!!!
[Image courtesy of Nicki Minaj.]
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