She's really making this painful.
Earlier this week, the singer shot the campaign with famed photographer Mario Sorrenti and had the courtesy to share a pic while on set.
“My bitches so Bvalgari… Just directed my first ad campaign for my new collection with River Island, Spring/Summer 2013!! And that's a wrap at the end of a 2 day shoot w/ MARIO SORRENTI”
Umm, we’re not sure what the Bvlgari reference is about, but a campaign directed by RiRi and shot by Mario Sorrenti sounds and looks AH-Mazing in a 90s fashion kind of way.
[Image via Instagram.]