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Eva Mendes Is Going To Design Clothes For The Masses!

| Filed under: Fashion SmashionEva MendesRyan GoslingBusiness BlitzCollection's Bureau

Eva Mendes is partnering up with New York and Company on a clothing line

Ever wanted to steal Eva Mendes' style?

Soon you can!

The actress has signed a mult-year deal with New York & Co. to not only be the face of the brand, but also launch her own line Eva by Eva Mendes.

NY&Co's using their first big partnership to expand their offerings of pants and jeans, which they're known for, and introduce day-to-dinner, cocktail and evening categories.

This is where Eva's expertise will be especially helpful, considering how many times she's skipped down the red carpet.

Greg Scott, the company's CEO, is very excited to have Ryan Gosling's girlfriend on board, saying:

"We want her influence in the collection. She has amazing red carpet style and also has a very unique style off the red carpet. She has a real sense of self, which will help us in terms of the design aesthetic. When we look at her, she really is confident."

Eva is also very excited, or at least contractually obligated to say so! She adds:

"I love anything that winks to yesteryear. You have to find what works for you. Quite a few times I’ve worn turbanlike accessories. In this day and age where everybody has a stylist, I appreciate the kind of woman who steps out of the box. I love feeling like an individual. I want to share all these little tips with women. I have a ton of ideas, but it’s a bit early to discuss them. [The project] is taking up all my time, but in the best way possible. Everything I see is a possible design. My mind is consumed by it. I’m fortunate enough to travel to so many exotic places. I could find inspiration in a gate in Istanbul for a plate or a blouse."

Congrats, girl! We can't wait to see what you come up with!

Check out the gallery (below) for some of Eva's recent red carpet and street style looks!

[Image via FayesVision/WENN.]

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4 comments to “Eva Mendes Is Going To Design Clothes For The Masses!”



  1. 1

    Well she has to do SOMETHING with her time, seeing as how no one is hiring her to ACT. She may as well turn to what everyone else is doing and make clothes; she's just too hispanic looking to get many parts in Hollywood. I bet everything she "designs" ends up looking cheap and garish, because that's what spics seem to like; that and clothes way too tight on rolls of FAT.



  2. 2

    Seriously?? Bad choice NY&Co. She has the worst fashion sense off the red carpet ever! This will sell fine to people who want to look like a hispanic cleaning lady. HAG!

  3. Aurora says – reply to this


    3

    So just how bankrupt is New York & Co. to be desperate enough to bring on Eva of all people? Firstly, she’s not an A-list celebrity so it’s not like her name and face is going to compel everyone to check out the line. Secondly, to be the face of a fashion line I would think you would want someone who at least has some sort of standing in the fashion industry or is renowned for their sense of style. Eva Mendes has neither. I hope, for the sake of NY&Co’s name and reputation, that this deal falls through.

  4. Natalie says – reply to this


    4

    First of all, you're on perezhilton.com, the creator is HISPANIC, so hating on hispanics on a hispanic created website is just really interesting to me.
    Secondly, all you people below are just hating on Eva, I'm not a fan either but I know enough to not hate on her looks. ehem, she's an actress and model for a reason! She is probably better looking than you are, so to call her ugly is just really interesting to me.
    Thirdly, by classifying hispanics as being "cheap, ugly, trashy..etc" is really narrow minded on your part because not all hispanics dress the same way. & Eva is known to have an eccentric taste let it be. I think you should all be embarrassed for saying such "stupid", "racist" and "irrelevant" comments. & that's all I'll say because I don't feel like wasting more time on this topic.