In the photo (above), the 30-year-old writer rocks the the Penny bra and underwear set in seafoam green while Miz Kirke shows a little nipple in the Bonnie sheer pastel purple set with lace detailing. Both celebs finished the sultry look with a touch of red lipstick.
This all goes along perfectly with Lonely's body positive mission to create intimates for women "who wear lingerie as a love letter to themselves" -- which means you'll never find the brand altering models appearance via Photoshop.
"Lonely aspires to showcase women wearing underwear in a way that we usually don't see in mainstream advertising and the media. Instead of being objectified, the women who participate in these campaigns -- in this case, Lena and Jemima -- are empowered and exhibit real beauty that will hopefully help women everywhere feel a little more liberated."