Despite Allana Maiden and her mother Debbie Barrett collecting 120,000 signatures asking the lingerie label to create a bra for breast cancer survivors, and even meeting with some of the VS execs, it turns out that after some research, the panty giant's decided to not make the designs.
"Through our research, we have learned that fitting and selling mastectomy bras…in the right way…a way that is beneficial to women is complicated and truly a science. As a result, we believe that the best way for us to make an impact for our customers is to continue funding cancer research."
They have, however, donated nearly $2 million to the Susan G. Komen Breast Cancer Foundation and the American Cancer Society.
Unfortunately, that's not enough for Maiden, who expressed her disappointment with:
"My mom and I have always said how much we appreciate Victoria’s Secret research efforts, but cancer research doesn’t help survivors feel beautiful after the battle is over–mastectomy bras do."
The good news is Allana's efforts won't go to waste. She is now turning to Nordstrom, and hopes they will help her cause.
In the meantime, now with the worldwide awareness that Angelina Jolie has hopefully raised with her recent announcement that she underwent a double mastectomy, let's hope that Allana and her mother can find a successful solution.
[Image via Victoria's Secret.]