The actress is already the face of the brand's Boss Nuit Pour Femme, so naturally she'd be tapped to represent the scent's counterpart Boss Jour Pour Femme as well.
It's not a huge leap!
The subtle ad (above) features Gwynnie leaning back against a brick wall on a sunny day and looking serene.
And the mom of two is clearly still enjoying her role as fragrance ambassador. She said:
“I have had a really good experience working for Boss, and I always say this, but it really is such a perfect job when you have kids. I can only really do one film a year now because of my family and how it all works out, so it’s so nice for me to be able to work for a great company and, you know, I’m going to Spain next week for two days so I still get to travel and meet really interesting people and have a work interaction. But it’s not like I am out of the house for three months."
As long as you're happy and not bored, Gwynnie!
[Image via Hugo Boss]